Relative Intelligence · Application Software

How Adobe (ADBE) compares with the whole market and its popular alternatives
Built by QuantCommons' quantitative engine, this page is about relative opportunity, not data on ADBE alone. It places ADBE (Adobe Inc.) against 20+ popular alternatives, its neighboring categories and the entire market of over 10,000 U.S.-listed stocks and ETFs, and surfaces what has done better on consistent outperformance, return for the risk taken, behavior in real market crashes and diversification. The result is a clearer view of where ADBE stands in the market, and of the alternatives worth a closer look.
Period covered: ADBE's full trading record, from October 1986 through September 2026. All returns include reinvested dividends. Data as of October 20, 2026.
Data as of October 20, 2026. Full tables and charts read best on a larger screen.
On this page12 sections
Key findings
- Right nowADBE is 62.7% below its high, bear-market territory, while the S&P 500 sits 1.3% below a record. Its application software peers split over the past 6 months: CRM (Salesforce) rose 30.7%, while ORCL (Oracle) fell 25.6%. Consistency ↓
- Stock or market?ADBE's 9.4% gain over the past 3 months is part of a broader application software rally: the application software ETF IGV (iShares Expanded Tech-Software Sector ETF) rose 15.0%, with MSFT (Microsoft, up 32.5%) and ORCL (Oracle, up 8.4%). Its application software peers did not move as one over the past 3 months: SAP rose 44.6%, while ORCL rose 8.4%.
- Past 1 to 3 yearsOver the past year, ADBE fell 25.2% while the S&P 500 rose 15.8%. The same gap shows up over 3 years (52.5% against 89.3%). The long record (behind 52% of the stocks worth at least $300 million over 10 years) has not carried into the past 3 years (behind 95% of them). By year ↓
- Long termADBE turned $10,000 into $23,500 over the past decade, against $42,100 in the S&P 500. Growth of $10,000 ↓
- In a crashADBE fell harder than the S&P 500 in six of seven sell-offs. The Covid crash was the exception: ADBE fell 25.6%, less than the S&P 500's 33.7%. Crash tests ↓
- DiversificationAgainst the S&P 500, ADBE has a correlation of 0.57 over 5 years, more closely than 85% of stocks worth at least $300 million. Next to an index fund it is some diversification, but not a hedge. Over 10 years, ADBE's beta versus the S&P 500 was 1.24: in the S&P 500's rising months it gained 1.2 times as much as the index, and in falling months it lost 1.8 times as much. Market capture ↓
- Better options
- Nearby categories and themes
- V (Visa, payment processing) and MA (Mastercard, payment processing) earned more than ADBE with less volatility over the past 5 years. V returned 12.8% a year at 22.9% volatility, against a loss of 16.5% a year at 38.1%.
- Whole market
- 2,121 of the 3,633 stocks and funds worth at least $500 million earned more than ADBE with less volatility over the past 5 years, among them AAPL (Apple), GOOG (Alphabet) and MSFT (Microsoft).
How much would $10,000 in ADBE have grown?
This chart tracks a hypothetical $10,000 investment in ADBE over the past 29 years, with dividends reinvested, alongside the same amount in the S&P 500, investments that ended ahead of ADBE over the same span and ADBE's popular alternatives, among those that traded for the entire period. A second view covers the past 5 years, the period the better options further down the page are judged on. It shows not only where each investment ended up but also how smooth or uneven the path was.
- $10,000 invested in ADBE at the end of September 1997 would have grown to $386,385 by September 2026, more than the $132,907 it would have become in SPY, an S&P 500 fund.
- Five of the eight other investments on the chart ended ahead of ADBE, and AMZN finished highest, at $11,484,924.
Choose a period
From the end of September 1997 to the end of September 2026. The scale is logarithmic, so equal steps up the chart are equal percentage gains. Hover over a fund in the key to pick out its line. 145 of the 1,042 stocks and funds worth at least $500 million that traded the whole period ended ahead of ADBE; the chart shows 5, closest alternatives first. The other 3 lines are popular alternatives, shown for context.
- AMZN$11M+114,749% total · +27.5% a year
- INTU$591,451+5,815% total · +15.1% a year
- MSFT$508,386+4,984% total · +14.5% a year
- PGR$454,424+4,444% total · +14.1% a year
- LLY$396,376+3,864% total · +13.5% a year
- ADBE$386,385+3,764% total · +13.4% a year
- ADSK$194,061+1,841% total · +10.8% a year
- SAP$136,626+1,266% total · +9.4% a year
- SPY (S&P 500)$132,907+1,229% total · +9.3% a year
- PTC$25,432+154% total · +3.3% a year
From the end of September 2021 to the end of September 2026. The scale is logarithmic, so equal steps up the chart are equal percentage gains. Hover over a fund in the key to pick out its line. 3,316 of the 3,628 stocks and funds worth at least $500 million that traded the whole period ended ahead of ADBE; the chart shows 5, closest alternatives first. The other 3 lines are popular alternatives, shown for context.
- NVDA$110,811+1,008% total · +61.8% a year
- SPY (S&P 500)$19,000+90.0% total · +13.7% a year
- MSFT$18,958+89.6% total · +13.6% a year
- SAP$16,715+67.2% total · +10.8% a year
- PTC$11,712+17.1% total · +3.2% a year
- NOW$10,768+7.7% total · +1.5% a year
- CRM$8,626−13.7% total · −2.9% a year
- WDAY$7,622−23.8% total · −5.3% a year
- ADSK$7,329−26.7% total · −6.0% a year
- ADBE$4,168−58.3% total · −16.1% a year
ADBE at a glance
This section summarizes the key facts about the stock, its returns over periods from one to ten years and the risk it has carried, with dividends reinvested throughout. These figures serve as the baseline for every comparison that follows.
- ADBE is still 62.7% below its all-time high.
- ADBE's deepest decline since it began trading in 1986 was 79.9%, from November 2000 to August 2002. It took about four years from the low to climb back to its old high.
- Over 29 full calendar years, ADBE's best was 1999, when it returned 188%, and its worst was 2008, when it lost 50.2%. It lost money in eight of those years.
The company
- Market value
- $100B
- Industry
- Software - Application
- Price history from
- October 1986
Returns
- Past 1 year
- −25.2%total return
- Past 3 years
- −52.5%−22.0% a year
- Past 5 years
- −59.4%−16.5% a year
- Past 10 years
- +135%+8.9% a year
- Best calendar year
- +188%1999
- Worst calendar year
- −50.2%2008
- Losing years
- 8 of 29full calendar years
Risk
- Volatility
- 38.1%typical yearly swing, 5 years
- Sharpe ratio
- -0.28return per unit of risk, 5 years
- Worst decline ever
- −79.9%Nov 2000 to Aug 2002
- From its all-time high
- −62.7%below the peak
ADBE against the whole market
Where ADBE ranks among every stock and fund, and what across the market has done better.
How does ADBE rank among all stocks?
This section ranks ADBE on return, volatility, risk-adjusted return and worst decline against every stock worth at least $300 million with enough history. Where the comparisons with its popular alternatives show how ADBE stacks up against its peers, these rankings show where it stands in the market as a whole.
- On return for the risk taken (the Sharpe ratio), ADBE ranks in the bottom 4% of the 2,893 stocks worth at least $300 million.
Ranked against U.S.-listed stocks worth at least $300M that have enough history for each measure, so the count changes from row to row; smaller stocks are left out. Lower volatility and smaller declines rank higher.
| Measure | ADBE | Rank | Standing |
|---|---|---|---|
| 1-year return | −25.2% | 2,759 of 3,287 | bottom 17% |
| 3-year return | −52.5% | 2,869 of 3,017 | bottom 6% |
| 5-year return | −59.4% | 2,498 of 2,893 | bottom 15% |
| 10-year return | +135% | 1,153 of 2,202 | bottom 49% |
| Volatility, 5 years | 38.1% | 1,335 of 2,893 | top 46% |
| Sharpe ratio, 5 years | -0.28 | 2,770 of 2,893 | bottom 5% |
| Worst decline, past 10 years | −71.9% | 1,349 of 2,187 | bottom 39% |
What has beaten ADBE on both return and risk?
Each dot is an investment, placed by how much it earned a year over the past 5 years (higher is better) and how much its price swung, its volatility (further left is calmer). ADBE sits where the dashed lines cross. Anything in the green box above and to the left earned more than ADBE with smaller swings, a better trade-off over this period on both counts. Past results are no promise, but a name in the box is worth a closer look.
- 1,150 stocks and 971 ETFs worth at least $500 million sit in the green region: each earned more than ADBE over the past 5 years with smaller price swings. That is 58% of the 3,633 screened.
- Among those with at least half ADBE's swings, CAH has the best return for its risk: 42.1% a year at 24.7% volatility, 35% less than ADBE's 38.1%, and a Sharpe ratio (return above cash per unit of volatility) of 1.55 against -0.28 for ADBE. MPC earned the most, 51.2% a year, while still swinging less than ADBE (33.4% against 38.1%).
- Among ADBE's popular alternatives, GOOG, MSFT and SAP are in the region. GOOG earned 19.0% a year against a loss of 16.5% a year for ADBE, at 32.0% volatility, 16% less than ADBE's 38.1%.
Annual return is the annualized total return with dividends reinvested, and volatility the annualized swing in daily prices, both over 5 years. Labeled dots are the strongest picks from the table below and the names called out above, colored by how close they sit to ADBE; faint dots are 93 more of the 2,121 in the green region (the strongest, one per fund family). 3,633 stocks and funds worth at least $500 million were screened. Hover over a dot for its figures.
- Popular alternatives
- Same and neighboring categories, and shared themes
- The whole market
- Others in the green region
Is there a better investment than ADBE?
Investments that beat ADBE over the past 5 years on return, volatility, drawdowns, consistency, crash losses or fees, from its popular alternatives out to the whole market.
- Among ADBE's popular alternatives, MSFT, SAP and PTC earned more than ADBE with less volatility over the past 5 years. MSFT returned 12.5% a year at 28.2% volatility, against a loss of 16.5% a year at 38.1%.
- Looking beyond its popular alternatives, V (payment processing) and MA (payment processing) earned more than ADBE with less volatility over the past 5 years. V returned 12.8% a year at 22.9% volatility, against a loss of 16.5% a year at 38.1%.
- Across the whole market, 2,121 of the 3,633 stocks and funds worth at least $500 million earned more than ADBE with less volatility over the past 5 years, among them AAPL, GOOG and MSFT.
How this works
The table below lists investments that beat ADBE over the past 5 years on at least one of these measures: a higher annual return with lower volatility, a higher annual return at similar volatility, a similar return with lower volatility, a higher Sharpe ratio with a smaller worst decline, a higher total return in most periods from 3 months to 10 years, or smaller losses in recent market crashes. It checks ADBE's popular alternatives first, then the rest of its own and neighboring categories, then every stock and fund worth at least $500 million, and shows the strongest few in each group. The full list of those with a higher return and lower volatility than ADBE follows the table.
Annual return is the annualized total return with dividends reinvested. Annual return, volatility and the Sharpe ratio cover 5 years; the worst decline covers the past 10 years. Green marks a better figure than ADBE's. "On the frontier" means no other option shown or tested earned more with less volatility. Funds that hold the same thing are shown once. Beyond the popular alternatives, nothing with more than 1.5× ADBE's volatility counts as better.
These figures cover the past 5 years. Green marks a better figure than ADBE's.
| Investment | Why it is better | Past 5 years | Downside | Long run | Fit | ||||
|---|---|---|---|---|---|---|---|---|---|
| Annual return?higher is better | Volatility?lower is calmer | Sharpe?return per unit of risk | Worst decline?past 10 years | 10Y returntotal | Corr. with ADBE?lower diversifies more | Expenseper year | |||
| −16.5% | 38.1% | -0.28 | −71.9% | +135% | 1.00 | — | |||
| +12.7% | 17.1% | 0.79 | −33.7% | +321% | 0.57 | 0.09% | |||
| Popular alternativesbest 6 shownThe investments people most often weigh against ADBE. 12 of 20 passed at least one test. | |||||||||
| Higher return, lower volatilityHigher Sharpe, smaller worst declineHigher return in most periods | +12.5% | 28.2% | 0.56 | −37.1% | +946% | 0.68 | — | ||
| Higher return, lower volatilityHigher Sharpe, smaller worst declineHigher return in most periods | +11.5% | 30.0% | 0.52 | −52.5% | +205% | 0.65 | — | ||
PTCPTC Inc. · Application Software | Higher return, lower volatilityHigher Sharpe, smaller worst declineHigher return in most periods | +8.3% | 35.0% | 0.40 | −54.4% | +317% | 0.56 | — | |
| Higher return, similar volatilityHigher Sharpe, smaller worst declineHigher return in most periods | −3.2% | 39.4% | 0.12 | −58.7% | +240% | 0.67 | — | ||
| Higher return, similar volatilityHigher Sharpe, smaller worst declineHigher return in most periods | −3.8% | 36.4% | 0.07 | −52.0% | +245% | 0.65 | — | ||
| Higher return, similar volatilityHigher Sharpe, smaller worst declineHigher return in most periods | −6.0% | 41.7% | 0.06 | −63.4% | +132% | 0.67 | — | ||
| Same and neighboring categories, and shared themesbest 6 shownEverything else in Application Software and Software and the categories next to it (Enterprise Software, Payment Processing, Semiconductors), plus ADBE's specific themes. 71 of 118 passed at least one test. | |||||||||
| Higher return, lower volatilityHigher Sharpe, smaller worst declineHigher return in most periods | +12.8% | 22.9% | 0.64 | −36.4% | +429% | 0.46 | — | ||
| Higher return, lower volatilityHigher Sharpe, smaller worst declineHigher return in most periods | +12.4% | 23.8% | 0.61 | −41.0% | +541% | 0.48 | — | ||
| Higher return, lower volatilityHigher Sharpe, smaller worst declineHigher return in most periods | +19.5% | 34.1% | 0.69 | −33.6% | +652% | 0.22 | — | ||
| Higher return, lower volatilityHigher Sharpe, smaller worst declineHigher return in most periods | +9.9% | 33.7% | 0.45 | −33.4% | +424% | 0.20 | — | ||
FFIVF5, Inc. · Cybersecurity | Higher return, lower volatilityHigher Sharpe, smaller worst declineHigher return in most periods | +17.1% | 30.8% | 0.67 | −54.6% | +287% | 0.23 | — | |
| Higher return, similar volatilityHigher Sharpe, smaller worst declineHigher return in most periods | +31.5% | 38.5% | 0.91 | −56.6% | +1,505% | 0.20 | — | ||
| The whole marketbest 8 shownEvery other stock and fund worth at least $500 million. 2,680 of 3,495 passed at least one test. | |||||||||
| Higher return, lower volatilityHigher Sharpe, smaller worst declineHigher return in most periodsSmaller losses in recent crashes | +40.7% | 32.8% | 1.21 | −34.5% | +1,807% | 0.14 | — | ||
| Higher return, lower volatilityHigher Sharpe, smaller worst declineHigher return in most periodsSmaller losses in recent crashes | +16.3% | 24.8% | 0.74 | −43.4% | +241% | 0.05 | — | ||
| Higher return, lower volatilityHigher Sharpe, smaller worst declineHigher return in most periodsSmaller losses in recent crashes | +5.1% | 18.3% | 0.37 | −23.8% | +145% | 0.19 | — | ||
| Higher return, lower volatilityHigher Sharpe, smaller worst declineHigher return in most periodsSmaller losses in recent crashes | +21.3% | 25.6% | 0.89 | −30.3% | +816% | 0.10 | — | ||
| Higher return, lower volatilityHigher Sharpe, smaller worst declineHigher return in most periods | +11.5% | 17.5% | 0.71 | −35.0% | +302% | 0.55 | 0.03% | ||
| Higher return, lower volatilityHigher Sharpe, smaller worst declineHigher return in most periods | +12.8% | 16.9% | 0.80 | −34.0% | +324% | 0.57 | 0.03% | ||
| Higher return, similar volatilityHigher Sharpe, smaller worst declineHigher return in most periods | +9.0% | 36.6% | 0.42 | −56.1% | +548% | 0.47 | — | ||
ZTSZoetis Inc. · Animal Health | Similar return, lower volatility | −16.3% | 29.6% | -0.45 | −70.5% | +70.3% | 0.33 | — | |
What these numbers mean for ADBE
- Annual return
- ADBE lost 16.5% a year over the past 5 years with dividends reinvested, against 12.7% a year for the S&P 500. At that pace, $10,000 became about $4,060. Annual return is the steady yearly rate that would produce the same total result, so investments held over the same span compare fairly. Guide: What is performance and return? →
- Volatility
- ADBE's volatility over the past 5 years was 38.1%, 2.2 times the S&P 500's 17.1%. Volatility measures how widely returns swing around their average: in roughly two years out of three, ADBE's return lands within 38.1% of its average, either way. The higher it is, the rougher the ride and the harder it is to hold through a slump. Guide: Understanding and measuring risk (volatility) →
- Sharpe ratio
- ADBE's Sharpe ratio over the past 5 years was -0.28, against 0.79 for the S&P 500, so ADBE earned less for each unit of risk than an index fund did. The Sharpe ratio is the return earned above cash for each unit of volatility: two investments with the same return are not equal if one got there with far bigger swings. Guide: Balancing reward with risk (Sharpe ratio) →
- Worst decline
- ADBE's worst fall from a peak to a low over the past 10 years was 71.9%, against 33.7% for the S&P 500. Losses and gains are not symmetric: climbing back from a 71.9% fall takes a 256% gain. Guide: Market crash risk and tail risk →
- Correlation
- Over the past 5 years, ADBE's monthly returns had a correlation of 0.57 with the S&P 500. Correlation runs from 1 (moving in lockstep) through 0 (unrelated) to −1 (moving in opposite directions). They often move together: some diversification next to an index fund, but not a cushion. In the table, the correlation column measures each option against ADBE instead: the lower it is, the more that option would diversify a ADBE holding. Guide: Correlation and diversification →
Show all 2,121 stocks and funds worth at least $500 million that earned more than ADBE with less volatility
Out of 3,633 tested over 5 years. The strongest 100 are listed, best first, with funds that hold the same thing listed once.
| # | Investment | Found in | Annual return | Volatility | Sharpe | Worst decline | 10Y return | Corr. with ADBE | Expense |
|---|---|---|---|---|---|---|---|---|---|
| 1 | Whole market | +40.7% | 32.8% | 1.21 | −34.5% | +1,807% | 0.14 | — | |
| 2 | Whole market | +16.3% | 24.8% | 0.74 | −43.4% | +241% | 0.05 | — | |
| 3 | Whole market | +5.1% | 18.3% | 0.37 | −23.8% | +145% | 0.19 | — | |
| 4 | Whole market | +21.3% | 25.6% | 0.89 | −30.3% | +816% | 0.10 | — | |
| 5 | Whole market | +24.2% | 22.8% | 1.07 | −32.4% | +406% | 0.26 | — | |
| 6 | Whole market | +17.3% | 18.2% | 0.97 | −40.0% | +352% | 0.19 | — | |
| 7 | Whole market | +42.1% | 24.7% | 1.55 | −46.1% | +349% | 0.09 | — | |
| 8 | Whole market | +18.5% | 28.0% | 0.75 | −38.5% | +1,168% | 0.52 | — | |
| 9 | Whole market | +11.5% | 17.5% | 0.71 | −35.0% | +302% | 0.55 | 0.03% | |
| 10 | MTDMettler-Toledo International Inc. · Life Sciences Tools | Whole market | +2.6% | 32.5% | 0.24 | −43.5% | +298% | 0.26 | — |
| 11 | CHDChurch & Dwight Co., Inc. · Household & Personal Products | Whole market | +6.1% | 21.1% | 0.39 | −31.7% | +154% | 0.16 | — |
| 12 | Whole market | +12.8% | 16.9% | 0.80 | −34.0% | +324% | 0.57 | 0.03% | |
| 13 | NEUNewMarket Corporation · Specialty Chemicals | Whole market | +21.0% | 26.8% | 0.85 | −40.7% | +165% | 0.26 | — |
| 14 | Whole market | +13.4% | 17.1% | 0.82 | −29.6% | +274% | 0.28 | — | |
| 15 | Whole market | +27.1% | 26.5% | 1.04 | −61.0% | +214% | 0.14 | — | |
| 16 | Whole market | +17.3% | 24.3% | 0.78 | −43.6% | +537% | 0.40 | — | |
| 17 | Whole market | +26.1% | 23.4% | 1.11 | −45.1% | +603% | -0.05 | — | |
| 18 | ERIEErie Indemnity Company · Property & Casualty Insurance | Whole market | +6.3% | 31.4% | 0.35 | −60.9% | +200% | 0.16 | — |
| 19 | VIRTVirtu Financial, Inc. · Capital Markets | Whole market | +20.8% | 33.8% | 0.73 | −56.2% | +545% | 0.02 | — |
| 20 | Whole market | +12.7% | 17.9% | 0.76 | −27.4% | +196% | -0.04 | — | |
| 21 | FTGCFirst Trust Global Tactical Commodity Strategy Fund · Alternatives | Whole market | +12.9% | 15.6% | 0.86 | −35.9% | +139% | 0.12 | 0.98% |
| 22 | DXJWisdomTree Japan Hedged Equity Fund · International Equity | Whole market | +26.6% | 19.1% | 1.34 | −39.1% | +428% | 0.19 | 0.48% |
| 23 | LVHIFranklin International Low Volatility High Dividend Index ETF · International Equity | Whole market | +17.0% | 11.1% | 1.48 | −32.4% | +194% | 0.26 | 0.40% |
| 24 | FTLSFirst Trust Long/Short Equity ETF · Broad Market | Whole market | +10.2% | 10.4% | 0.99 | −20.6% | +158% | 0.54 | 0.95% |
| 25 | Whole market | +14.7% | 16.8% | 0.91 | −37.0% | +204% | 0.17 | — | |
| 26 | Whole market | +19.5% | 25.2% | 0.84 | −55.8% | +238% | 0.24 | — | |
| 27 | Whole market | +14.5% | 23.0% | 0.71 | −35.1% | +553% | 0.52 | 0.18% | |
| 28 | Whole market | +33.2% | 29.4% | 1.13 | −54.9% | +483% | 0.20 | — | |
| 29 | Whole market | +21.0% | 23.4% | 0.94 | −42.9% | +242% | 0.15 | — | |
| 30 | Whole market | +16.8% | 26.1% | 0.73 | −42.0% | +374% | 0.28 | — | |
| 31 | Whole market | +38.7% | 25.0% | 1.44 | −38.1% | +586% | 0.21 | — | |
| 32 | Whole market | +33.8% | 32.2% | 1.07 | −37.5% | +965% | 0.19 | — | |
| 33 | Whole market | +12.1% | 13.7% | 0.90 | −36.8% | +235% | 0.40 | 0.03% | |
| 34 | Whole market | +26.0% | 23.8% | 1.09 | −63.3% | +379% | 0.12 | — | |
| 35 | Whole market | +19.6% | 24.9% | 0.85 | −24.9% | +266% | 0.17 | — | |
| 36 | Whole market | +22.8% | 24.9% | 0.95 | −30.5% | +200% | 0.22 | — | |
| 37 | Whole market | +15.8% | 20.0% | 0.84 | −42.0% | +310% | 0.24 | — | |
| 38 | Whole market | +33.6% | 30.6% | 1.10 | −45.7% | +345% | 0.09 | — | |
| 39 | Whole market | +18.0% | 25.8% | 0.78 | −59.6% | +234% | 0.10 | — | |
| 40 | Whole market | +16.6% | 30.5% | 0.66 | −41.1% | +151% | 0.19 | — | |
| 41 | Whole market | +33.2% | 32.9% | 1.04 | −64.2% | +430% | 0.37 | — | |
| 42 | Whole market | +18.4% | 26.0% | 0.78 | −35.1% | +779% | 0.54 | 0.09% | |
| 43 | Whole market | +25.4% | 30.4% | 0.90 | −59.8% | +374% | 0.42 | — | |
| 44 | Whole market | +33.7% | 29.4% | 1.14 | −47.6% | +474% | 0.15 | — | |
| 45 | Whole market | +16.6% | 31.4% | 0.65 | −44.3% | +398% | 0.20 | — | |
| 46 | Whole market | +18.7% | 22.0% | 0.90 | −56.1% | +98.2% | -0.06 | — | |
| 47 | Whole market | +15.7% | 20.4% | 0.82 | −42.6% | +248% | 0.10 | — | |
| 48 | Whole market | +22.6% | 29.1% | 0.85 | −41.6% | +521% | 0.06 | — | |
| 49 | Whole market | +17.8% | 21.4% | 0.88 | −53.7% | +140% | -0.02 | — | |
| 50 | Whole market | +1.1% | 32.1% | 0.20 | −61.4% | +241% | 0.09 | — | |
| 51 | Whole market | +22.7% | 24.4% | 0.97 | −50.5% | +341% | 0.42 | — | |
| 52 | Whole market | +19.2% | 21.6% | 0.93 | −47.3% | +395% | 0.15 | — | |
| 53 | Whole market | +6.8% | 17.6% | 0.47 | −39.4% | +198% | 0.46 | 0.03% | |
| 54 | NPKNational Presto Industries, Inc. · Aerospace & Defense | Whole market | +16.3% | 27.3% | 0.69 | −45.5% | +181% | 0.22 | — |
| 55 | Whole market | +14.4% | 29.9% | 0.60 | −37.9% | +755% | 0.16 | — | |
| 56 | Whole market | +10.4% | 14.1% | 0.78 | −31.7% | +258% | 0.51 | 0.04% | |
| 57 | Whole market | +26.3% | 33.8% | 0.86 | −62.1% | +190% | 0.02 | — | |
| 58 | Whole market | +22.4% | 22.3% | 1.02 | −46.3% | +347% | 0.11 | — | |
| 59 | Whole market | +22.0% | 28.6% | 0.84 | −61.3% | +544% | 0.33 | — | |
| 60 | Whole market | +23.0% | 25.6% | 0.94 | −61.4% | +278% | 0.26 | — | |
| 61 | Whole market | +5.0% | 27.0% | 0.32 | −36.8% | +129% | 0.36 | — | |
| 62 | Whole market | +16.0% | 28.7% | 0.66 | −63.9% | +141% | 0.12 | — | |
| 63 | Whole market | +2.9% | 27.8% | 0.24 | −40.9% | +366% | 0.28 | — | |
| 64 | Whole market | +9.7% | 14.3% | 0.72 | −33.4% | +252% | 0.41 | 0.06% | |
| 65 | Whole market | +13.6% | 21.4% | 0.71 | −51.0% | +295% | 0.17 | — | |
| 66 | Whole market | +22.6% | 24.0% | 0.97 | −57.5% | +373% | 0.22 | — | |
| 67 | Whole market | +26.3% | 24.9% | 1.07 | −41.6% | +654% | 0.32 | — | |
| 68 | Whole market | +12.9% | 19.9% | 0.71 | −46.9% | +187% | 0.30 | — | |
| 69 | Whole market | +7.1% | 22.9% | 0.42 | −38.7% | +295% | 0.38 | — | |
| 70 | Whole market | +19.2% | 34.4% | 0.69 | −66.8% | +416% | 0.15 | — | |
| 71 | Whole market | +7.1% | 27.1% | 0.39 | −43.9% | +313% | 0.58 | — | |
| 72 | Whole market | +21.0% | 26.8% | 0.85 | −50.8% | +694% | 0.28 | — | |
| 73 | Whole market | +17.2% | 24.9% | 0.77 | −30.4% | +285% | 0.08 | — | |
| 74 | Whole market | +18.7% | 22.5% | 0.88 | −55.1% | +163% | 0.23 | — | |
| 75 | Whole market | +10.3% | 16.2% | 0.69 | −34.2% | +223% | 0.52 | 0.06% | |
| 76 | Whole market | +16.5% | 23.1% | 0.78 | −48.4% | +808% | 0.50 | — | |
| 77 | Whole market | +11.2% | 20.8% | 0.62 | −37.4% | +319% | 0.34 | — | |
| 78 | Whole market | +12.9% | 20.8% | 0.69 | −51.6% | +184% | 0.12 | — | |
| 79 | Whole market | +19.0% | 20.8% | 0.95 | −54.9% | +335% | 0.29 | — | |
| 80 | Whole market | +17.4% | 29.1% | 0.70 | −46.4% | +426% | 0.18 | — | |
| 81 | Whole market | +14.1% | 30.1% | 0.59 | −54.7% | +513% | 0.21 | — | |
| 82 | Whole market | +13.9% | 18.5% | 0.80 | −34.0% | +446% | 0.26 | — | |
| 83 | Whole market | +5.2% | 34.6% | 0.32 | −49.9% | +478% | 0.41 | — | |
| 84 | Whole market | +9.0% | 22.9% | 0.49 | −40.8% | +320% | 0.52 | — | |
| 85 | Whole market | +5.5% | 21.5% | 0.36 | −30.1% | +89.8% | 0.18 | — | |
| 86 | PJULInnovator U.S. Equity Power Buffer ETF · Broad Market | Whole market | +10.5% | 8.6% | 1.20 | −18.2% | — | 0.55 | 0.79% |
| 87 | Whole market | +8.2% | 16.1% | 0.57 | −39.0% | +211% | 0.45 | 0.20% | |
| 88 | Whole market | +25.6% | 26.2% | 1.00 | −64.1% | +264% | 0.28 | — | |
| 89 | Whole market | +18.1% | 29.5% | 0.71 | −51.4% | +312% | 0.33 | — | |
| 90 | Whole market | +14.8% | 23.6% | 0.71 | −32.8% | +625% | 0.39 | — | |
| 91 | CDCVictoryShares US EQ Income Enhanced Volatility Wtd ETF · Dividend & Income | Whole market | +6.0% | 12.5% | 0.53 | −21.4% | +168% | 0.23 | 0.38% |
| 92 | Whole market | +9.2% | 23.5% | 0.49 | −55.0% | +318% | 0.19 | — | |
| 93 | Whole market | +23.4% | 30.2% | 0.85 | −57.5% | +616% | 0.15 | — | |
| 94 | Whole market | +9.3% | 19.2% | 0.56 | −30.1% | +344% | 0.20 | — | |
| 95 | Whole market | +12.7% | 27.7% | 0.57 | −50.8% | +309% | 0.28 | — | |
| 96 | Whole market | +2.9% | 29.2% | 0.24 | −50.6% | +309% | 0.55 | — | |
| 97 | FJANFT Vest U.S. Equity Buffer ETF - January · Multi-Asset | Whole market | +11.1% | 10.5% | 1.05 | −13.6% | — | 0.58 | 0.85% |
| 98 | Whole market | +5.5% | 24.9% | 0.34 | −47.7% | +74.8% | 0.01 | — | |
| 99 | Whole market | +19.7% | 23.2% | 0.90 | −48.8% | +292% | 0.21 | — | |
| 100 | Whole market | +17.0% | 26.2% | 0.73 | −41.4% | +356% | -0.03 | — |
ADBE against its popular alternatives
The investments people most often weigh against ADBE, compared period by period and year by year.
How do ADBE's risk and return compare with its alternatives?
This map plots each investment's annual return over the past 5 years against its volatility, the size of its typical price swings. Investments toward the upper left earned more for a smoother ride, and those toward the lower right earned less for a rougher one. The dashed lines cross at ADBE, which divides the map into what did better or worse on each measure.
- Six of the 20 popular alternatives, led by GOOG, MSFT and SAP, were both more rewarding and calmer than ADBE over the past 5 years, earning a higher annual return with lower volatility.
- Over the past 5 years, ADBE returned -16.5% a year, less than the S&P 500's 12.7%, with higher volatility (38.1% against 17.1%).
Green points earned more than ADBE with less volatility; red points earned less with more. Hover over a point for its figures. Total returns with dividends reinvested, annualized.
All figures
| Investment | Annual return | Volatility |
|---|---|---|
| NVDA NVIDIA Corporation | +58.0% | 51.9% |
| GOOG Alphabet Inc. | +19.0% | 32.0% |
| META Meta Platforms, Inc. | +15.5% | 45.4% |
| SPY S&P 500State Street SPDR S&P 500 ETF | +12.7% | 17.1% |
| MSFT Microsoft Corporation | +12.5% | 28.2% |
| SAP SAP SE | +11.5% | 30.0% |
| PTC PTC Inc. | +8.3% | 35.0% |
| ORCL Oracle Corporation | +7.7% | 44.3% |
| NOW ServiceNow, Inc. | +1.9% | 45.5% |
| CRM Salesforce, Inc. | −3.2% | 39.4% |
| ADSK Autodesk, Inc. | −3.8% | 36.4% |
| WDAY Workday, Inc. | −5.9% | 41.7% |
| BSY Bentley Systems, Incorporated | −7.5% | 37.1% |
| INTU Intuit Inc. | −9.4% | 39.1% |
| ADBE This pageAdobe Inc. | −16.5% | 38.1% |
| WIX Wix.com Ltd. | −16.7% | 60.6% |
| HUBS HubSpot, Inc. | −20.6% | 57.6% |
| DOCU DocuSign, Inc. | −21.6% | 58.8% |
| U Unity Software Inc. | −22.4% | 77.5% |
| MNDY monday.com Ltd. | −22.8% | 71.0% |
| TTD The Trade Desk, Inc. | −30.8% | 67.7% |
| ASAN Asana, Inc. | −39.3% | 79.3% |
Has ADBE consistently beaten its popular alternatives?
This section compares ADBE with the investments people most often weigh against it, checking each one over eight periods from one month to ten years. Counting how often an alternative earned more than ADBE helps separate lasting outperformance from a single strong stretch.
- Nine of the 21 popular alternatives, led by MSFT, NOW and PTC, outperformed ADBE in at least 3 of 5 short-term and 2 of 3 long-term timeframes.
- MSFT, NOW and PTC outperformed ADBE in every long-term period and in all but one short-term period, the most consistent record in the group.
- NVDA, GOOG and MSFT earned more for the risk they took than ADBE (a higher Sharpe ratio) and fell less in their worst decline of the past 10 years.
A green cell means the alternative earned more than ADBE over that period. "Qualified" marks those that did so in at least 3 of 5 short-term periods and 2 of 3 long-term periods.
| Investment | Periods outperformed | Short term | Long term | Risk · 5 years | Fund | ||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 1M | 3M | 6M | YTD | 1Y | 3Y | 5Y | 10Y | Volatilitylower is calmer | Sharpehigher is better | Worst declinepast 10 years | Expense | Assets | Overlapsame sectors | ||
| ADBE Adobe Inc. (this page) | — | +2.9% | +9.4% | +3.3% | −23.0% | −25.2% | −52.5% | −59.4% | +135% | 38.1% | -0.28 | −71.9% | — | $100B | — |
| MSFT QualifiedMicrosoft Corporation | 5/5 short3/3 longAll-weather | +6.0% | +32.5% | +27.7% | +13.2% | +3.8% | +66.6% | +80.3% | +946% | 28.2% | 0.56 | −37.1% | — | $3.9T | — |
| NOW QualifiedServiceNow, Inc. | 5/5 short3/3 longAll-weather | +8.6% | +42.8% | +50.0% | +1.4% | −18.5% | +37.8% | +9.8% | +848% | 45.5% | 0.27 | −64.5% | — | $155B | — |
| PTC QualifiedPTC Inc. | 5/5 short3/3 longAll-weather | +42.9% | +54.9% | +37.4% | +13.7% | −6.1% | +40.4% | +49.3% | +317% | 35.0% | 0.40 | −54.4% | — | $21B | — |
| SAP QualifiedSAP SE | 5/5 short3/3 longAll-weather | +9.4% | +44.6% | +29.6% | −2.1% | −16.6% | +81.3% | +72.6% | +205% | 30.0% | 0.52 | −52.5% | — | $267B | — |
| ADSK QualifiedAutodesk, Inc. | 4/5 short3/3 longAll-weather | +12.2% | +12.8% | +0.1% | −14.4% | −20.3% | +21.2% | −17.8% | +245% | 36.4% | 0.07 | −52.0% | — | $51B | — |
| CRM QualifiedSalesforce, Inc. | 4/5 short3/3 longAll-weather | +2.5% | +39.7% | +30.7% | −3.8% | −3.9% | +21.3% | −14.8% | +240% | 39.4% | 0.12 | −58.7% | — | $200B | — |
| NVDA QualifiedNVIDIA Corporation | 3/5 short3/3 long | −4.8% | +6.6% | +7.4% | +14.9% | +18.8% | +425% | +884% | +13,019% | 51.9% | 1.14 | −66.3% | — | $5.2T | — |
| WDAY QualifiedWorkday, Inc. | 5/5 short2/3 long | +6.3% | +38.6% | +59.4% | −0.9% | −15.4% | −3.4% | −26.4% | +132% | 41.7% | 0.06 | −63.4% | — | $49B | — |
| BSY QualifiedBentley Systems, Incorporated | 4/5 short2/3 long | +19.6% | +18.1% | +8.8% | +0.6% | −25.6% | −22.4% | −32.4% | — | 37.1% | -0.03 | −61.0% | — | $11B | — |
| GOOG Internet Content & InformationAlphabet Inc. | 2/5 short3/3 long | −4.1% | −4.2% | +0.4% | +6.9% | +31.2% | +148% | +138% | +752% | 32.0% | 0.71 | −44.6% | — | $4.1T | — |
| META Internet Content & InformationMeta Platforms, Inc. | 2/5 short3/3 long | −6.3% | +7.6% | +3.7% | +7.0% | −4.9% | +127% | +106% | +439% | 45.4% | 0.55 | −76.7% | — | $1.8T | — |
| INTU Software - ApplicationIntuit Inc. | 2/5 short3/3 long | +10.8% | +14.6% | −16.4% | −46.0% | −48.9% | −32.1% | −38.8% | +237% | 39.1% | -0.06 | −68.2% | — | $90B | — |
| ORCL Software - InfrastructureOracle Corporation | 0/5 short3/3 long | −11.4% | +8.4% | −25.6% | −32.1% | −52.1% | +33.3% | +45.1% | +300% | 44.3% | 0.38 | −64.6% | — | $396B | — |
| HUBS Software - ApplicationHubSpot, Inc. | 2/5 short2/3 long | +17.2% | +8.4% | +9.1% | −34.4% | −44.5% | −41.6% | −68.5% | +377% | 57.6% | -0.11 | −80.0% | — | $13B | — |
| BRZE Software - ApplicationBraze, Inc. | 5/5 short1/3 long | +79.4% | +74.0% | +92.0% | +40.0% | +65.6% | +4.1% | — | — | — | — | −83.2% | — | $5.2B | — |
| DOCU Software - ApplicationDocuSign, Inc. | 5/5 short1/3 long | +17.1% | +53.5% | +68.3% | +23.8% | +13.6% | +99.4% | −70.4% | — | 58.8% | -0.11 | −87.6% | — | $15B | — |
| ASAN Software - ApplicationAsana, Inc. | 4/5 short1/3 long | +12.6% | +41.3% | +70.7% | −17.1% | −26.5% | −41.5% | −91.7% | — | 79.3% | -0.24 | −96.2% | — | $2.5B | — |
| U Software - ApplicationUnity Software Inc. | 4/5 short1/3 long | −7.1% | +34.7% | +51.4% | −9.2% | +13.9% | +47.8% | −71.8% | — | 77.5% | 0.06 | −93.1% | — | $18B | — |
| WIX Software - ApplicationWix.com Ltd. | 3/5 short1/3 long | −5.4% | +48.1% | +4.6% | −21.7% | −42.5% | −5.0% | −59.9% | +76.4% | 60.6% | 0.00 | −88.5% | — | $3.3B | — |
| MNDY Software - Applicationmonday.com Ltd. | 3/5 short1/3 long | +14.7% | +31.4% | +47.4% | −29.7% | −45.8% | −23.6% | −72.6% | — | 71.0% | -0.01 | −86.8% | — | $4.3B | — |
| TTD Advertising AgenciesThe Trade Desk, Inc. | 0/5 short1/3 long | −8.9% | −32.1% | −47.4% | −66.4% | −75.9% | −82.9% | −84.1% | +377% | 67.7% | -0.20 | −91.5% | — | $6.0B | — |
How did ADBE do year by year?
This table shows each investment's total return in every full calendar year since 1997, along with where ADBE ranked among its popular alternatives each year. Annual results reveal how consistently each one kept pace with ADBE and how far its good and bad years diverged, detail that multiyear averages tend to smooth over.
- Among its popular alternatives, BSY came out ahead of ADBE most often, in four of the five years both traded.
- Ranked against its popular alternatives each year, ADBE finished in the top quarter in seven of 29 years and in the bottom quarter in three. In 2025, it ranked 15 of 22.
- ADBE finished ahead of the S&P 500 in 16 of its 29 full calendar years, and behind it in each of the last two.
Newest year first. Green marks a year in which the fund came out ahead of ADBE; gray means the two finished within a fraction of a point. The rank row places ADBE among the alternatives that traded the full year; dark green is the top quarter and red the bottom quarter.
| Investment | Years ahead of ADBE | 2025 | 2024 | 2023 | 2022 | 2021 | 2020 | 2019 | 2018 | 2017 | 2016 | 2015 | 2014 | 2013 | 2012 | 2011 | 2010 | 2009 | 2008 | 2007 | 2006 | 2005 | 2004 | 2003 | 2002 | 2001 | 2000 | 1999 | 1998 | 1997 |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| ADBE This pageAdobe Inc. | — | −21.3% | −25.5% | +77.3% | −40.6% | +13.4% | +51.6% | +45.8% | +29.1% | +70.2% | +9.6% | +29.2% | +21.4% | +58.9% | +33.3% | −8.2% | −16.3% | +72.8% | −50.2% | +3.9% | +11.3% | +17.9% | +60.7% | +57.9% | −20.0% | −46.6% | +73.2% | +188% | +13.8% | +11.1% |
| Rank among alternatives | Top quarter in 7 of 29 | 15 of 22 | 21 of 22 | 7 of 22 | 11 of 22 | 14 of 20 | 9 of 17 | 7 of 17 | 8 of 16 | 4 of 16 | 9 of 15 | 6 of 15 | 5 of 14 | 3 of 13 | 3 of 10 | 5 of 10 | 9 of 10 | 4 of 10 | 7 of 10 | 7 of 10 | 8 of 10 | 5 of 10 | 2 of 8 | 4 of 8 | 2 of 8 | 7 of 8 | 1 of 8 | 2 of 7 | 6 of 7 | 5 of 7 |
| SPY S&P 500State Street SPDR S&P 500 ETF | 13 of 29 | +17.7% | +24.9% | +26.2% | −18.2% | +28.7% | +18.3% | +31.2% | −4.6% | +21.7% | +12.0% | +1.2% | +13.5% | +32.3% | +16.0% | +1.9% | +15.1% | +26.4% | −36.8% | +5.1% | +15.9% | +4.8% | +10.7% | +28.2% | −21.6% | −11.7% | −9.8% | +20.4% | +28.7% | +33.5% |
| MSFT Microsoft Corporation | 15 of 29 | +15.6% | +12.9% | +58.2% | −28.0% | +52.5% | +42.5% | +57.6% | +20.8% | +40.8% | +15.1% | +22.7% | +27.5% | +44.3% | +5.8% | −4.5% | −6.5% | +60.5% | −44.4% | +20.8% | +15.8% | −1.0% | +9.2% | +6.2% | −22.0% | +52.8% | −62.9% | +68.4% | +115% | +56.5% |
| NOW ServiceNow, Inc. | 8 of 13 | −27.8% | +50.0% | +82.0% | −40.2% | +17.9% | +95.0% | +58.6% | +36.5% | +75.4% | −14.1% | +27.6% | +21.2% | +86.4% | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — |
| PTC PTC Inc. | 10 of 29 | −5.3% | +5.1% | +45.8% | −0.9% | +1.3% | +59.7% | −9.7% | +36.4% | +31.3% | +33.6% | −5.5% | +3.6% | +57.2% | +23.3% | −18.9% | +37.9% | +29.2% | −29.1% | −0.9% | +18.2% | +3.6% | +49.4% | +56.4% | −67.7% | −41.9% | −50.3% | +66.6% | −31.4% | −7.8% |
| SAP SAP SE | 13 of 29 | −0.4% | +61.3% | +52.3% | −24.2% | +9.2% | −1.3% | +36.4% | −10.0% | +31.7% | +11.1% | +15.3% | −18.6% | +10.0% | +55.8% | +6.0% | +9.8% | +31.4% | −28.0% | −2.6% | +18.7% | +2.8% | +7.0% | +114% | −38.7% | −4.9% | −35.1% | +45.1% | +38.0% | +138% |
| ADSK Autodesk, Inc. | 12 of 29 | +0.1% | +21.4% | +30.3% | −33.5% | −7.9% | +66.4% | +42.6% | +22.7% | +41.6% | +21.5% | +1.5% | +19.4% | +42.4% | +16.6% | −20.6% | +50.3% | +29.3% | −60.5% | +23.0% | −5.8% | +13.2% | +210% | +73.0% | −22.5% | +39.5% | −19.5% | −20.3% | +16.3% | +33.0% |
| CRM Salesforce, Inc. | 12 of 21 | −20.2% | +27.8% | +98.5% | −47.8% | +14.2% | +36.8% | +18.7% | +34.0% | +49.3% | −12.7% | +32.2% | +7.5% | +31.3% | +65.8% | −23.2% | +79.0% | +130% | −49.0% | +72.0% | +13.7% | +88.9% | — | — | — | — | — | — | — | — |
| NVDA NVIDIA Corporation | 16 of 26 | +38.9% | +171% | +239% | −50.2% | +125% | +122% | +76.4% | −30.8% | +82.5% | +228% | +67.1% | +27.4% | +33.5% | −11.0% | −10.0% | −17.6% | +131% | −76.3% | +37.9% | +102% | +55.2% | +1.6% | +102% | −82.8% | +308% | +39.6% | — | — | — |
| WDAY Workday, Inc. | 5 of 13 | −16.8% | −6.5% | +65.0% | −38.8% | +14.0% | +45.7% | +3.0% | +57.0% | +53.9% | −17.1% | −2.4% | −1.9% | +52.6% | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — |
| BSY Bentley Systems, Incorporated | 4 of 5 | −17.8% | −10.1% | +41.8% | −23.3% | +19.6% | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — |
| GOOG Alphabet Inc. | 10 of 21 | +65.4% | +35.6% | +58.8% | −38.7% | +65.2% | +31.0% | +29.1% | −1.0% | +35.6% | +1.7% | +44.5% | −6.0% | +58.5% | +9.5% | +8.8% | −4.2% | +101% | −55.5% | +50.2% | +11.1% | +115% | — | — | — | — | — | — | — | — |
| META Meta Platforms, Inc. | 8 of 13 | +13.1% | +66.0% | +194% | −64.2% | +23.1% | +33.1% | +56.6% | −25.7% | +53.4% | +9.9% | +34.2% | +42.8% | +105% | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — |
| INTU Intuit Inc. | 15 of 29 | +6.1% | +1.2% | +61.8% | −39.1% | +70.3% | +46.1% | +34.1% | +25.9% | +39.2% | +20.2% | +5.9% | +22.1% | +29.7% | +14.3% | +7.0% | +60.4% | +29.2% | −24.7% | +3.6% | +14.5% | +21.1% | −16.7% | +12.6% | +9.7% | +8.5% | −34.2% | +148% | +75.8% | +30.9% |
| ORCL Oracle Corporation | 10 of 29 | +18.1% | +60.0% | +30.9% | −4.7% | +36.9% | +24.3% | +19.4% | −3.0% | +24.9% | +6.9% | −17.6% | +19.0% | +15.7% | +31.8% | −17.5% | +28.6% | +39.4% | −21.4% | +31.7% | +40.4% | −11.0% | +3.6% | +22.6% | −21.8% | −52.5% | +3.7% | +290% | +93.5% | −19.9% |
| HUBS HubSpot, Inc. | 7 of 11 | −42.4% | +20.0% | +101% | −56.1% | +66.3% | +150% | +26.1% | +42.2% | +88.1% | −16.5% | +67.5% | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — |
| BRZE Braze, Inc. | 3 of 4 | −18.1% | −21.2% | +94.8% | −64.6% | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — |
| DOCU DocuSign, Inc. | 3 of 7 | −23.9% | +51.3% | +7.3% | −63.6% | −31.5% | +200% | +84.9% | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — |
| ASAN Asana, Inc. | 2 of 5 | −32.4% | +6.6% | +38.0% | −81.5% | +152% | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — |
| U Unity Software Inc. | 1 of 5 | +96.6% | −45.1% | +43.0% | −80.0% | −6.8% | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — |
| WIX Wix.com Ltd. | 4 of 12 | −51.6% | +74.4% | +60.1% | −51.3% | −36.9% | +104% | +35.5% | +57.0% | +29.2% | +95.8% | +8.3% | −21.8% | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — |
| MNDY monday.com Ltd. | 1 of 4 | −37.3% | +25.4% | +53.9% | −60.5% | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — |
| TTD The Trade Desk, Inc. | 5 of 9 | −67.7% | +63.3% | +60.5% | −51.1% | +14.4% | +208% | +124% | +154% | +65.0% | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — |
Risk and diversification
How ADBE has fallen, how it held up in crashes beside the S&P 500 and its popular alternatives, and what moves independently of it.
What were ADBE's worst declines?
A drawdown is the decline from a peak to the lowest point before a new high. This section presents ADBE's five deepest drawdowns since it began trading in 1986, alongside the S&P 500's return over the same dates, and how long each took to recover. Together, these figures show how much an investor could have lost and how long it took to get back to even.
- In all four of ADBE's worst declines, the S&P 500 held up better over the same dates.
- Not every decline was the market's doing: ADBE fell 71.9% from November 2021 to June 2026, while the S&P 500 rose 67.0%.
- The slowest recovery came after ADBE fell 66.7% from October 2007 to March 2009; it did not regain that peak until July 2013, four years later.
Green means ADBE fell less than the S&P 500 over the same dates. Based on daily closing prices with dividends reinvested.
| During | ADBE fell | S&P 500, same dates | Peak | Low | Time to the low | Back at the peak | Time to recover |
|---|---|---|---|---|---|---|---|
| Dot-com bust | −79.9% | −40.4% | Nov 2000 | Aug 2002 | 21 months | Nov 2006 | 4.3 years |
| No named crash | −72.6% | — | May 1987 | Oct 1987 | 5 months | May 1989 | 19 months |
| 2022 bear market | −71.9% | +67.0% | Nov 2021 | Jun 2026 | 4.6 years | Not yet | — |
| 2008 financial crisis | −66.7% | −52.4% | Oct 2007 | Mar 2009 | 17 months | Jul 2013 | 4.3 years |
| No named crash | −65.6% | +84.3% | Dec 1995 | Aug 1998 | 2.7 years | May 1999 | 9 months |
How did ADBE do in stock market crashes?
This section measures how far ADBE, the S&P 500 and each alternative fell from peak to trough during every major market crash since 2000. A smaller decline means an investment held up better, and comparing results across crashes shows whether that resilience was consistent or a one-off.
- ADBE fell further than the S&P 500 in seven of the ten crashes it has traded through. The clearest case was the dot-com bust, when ADBE fell 79.9% and the S&P 500 fell 47.5%.
- Among its popular alternatives, BSY held up best, falling less than ADBE in all two crashes they both traded through.
Newest crash first. Each figure is the fund's deepest fall within the crash window; green means a smaller fall than ADBE.
| Investment | Held up better | 2023 regional bank crisisMar 2023 | 2022 bear marketJan 2022 | Covid crashFeb 2020 | Late-2018 sell-offSep 2018 | February 2018 volatility shockFeb 2018 | 2015 China and oil sell-offAug 2015 | 2011 euro debt crisisJul 2011 | 2010 flash crashMay 2010 | 2008 financial crisisOct 2007 | Dot-com bustMar 2000 |
|---|---|---|---|---|---|---|---|---|---|---|---|
| ADBE This pageAdobe Inc. | — | −6.2% | −50.3% | −25.6% | −25.5% | −5.4% | −22.7% | −23.6% | −0.2% | −66.7% | −79.9% |
| SPY S&P 500State Street SPDR S&P 500 ETF | 7 of 10 | −3.4% | −24.5% | −33.7% | −19.3% | −6.5% | −12.8% | −17.9% | −1.5% | −55.2% | −47.5% |
| MSFT Microsoft Corporation | 7 of 10 | −2.0% | −31.0% | −27.7% | −18.2% | −7.4% | −14.4% | −14.1% | −2.6% | −57.9% | −62.9% |
| NOW ServiceNow, Inc. | 2 of 6 | −7.2% | −39.9% | −28.8% | −20.6% | −8.5% | −47.6% | — | — | — | — |
| PTC PTC Inc. | 4 of 10 | −4.3% | −20.4% | −45.3% | −27.8% | −4.9% | −24.9% | −33.9% | −3.0% | −66.1% | −94.5% |
| SAP SAP SE | 5 of 10 | −2.0% | −41.9% | −32.6% | −25.0% | −6.9% | −13.3% | −25.0% | −1.4% | −49.6% | −87.9% |
| ADSK Autodesk, Inc. | 4 of 10 | −5.1% | −40.9% | −35.5% | −24.2% | −6.9% | −34.7% | −36.9% | −1.6% | −76.9% | −63.6% |
| CRM Salesforce, Inc. | 3 of 9 | −5.3% | −42.7% | −35.7% | −24.8% | −6.1% | −34.2% | −26.9% | −4.2% | −70.5% | — |
| NVDA NVIDIA Corporation | 1 of 10 | −5.0% | −60.7% | −37.5% | −55.9% | −8.5% | −25.3% | −23.8% | −1.7% | −85.1% | −89.7% |
| WDAY Workday, Inc. | 3 of 6 | −2.8% | −47.0% | −42.4% | −17.3% | −5.8% | −42.3% | — | — | — | — |
| BSY Bentley Systems, Incorporated | 2 of 2 | −4.3% | −39.8% | — | — | — | — | — | — | — | — |
| GOOG Alphabet Inc. | 6 of 9 | −3.9% | −35.0% | −30.8% | −18.9% | −9.9% | −12.7% | −21.1% | −1.1% | −65.3% | — |
| META Meta Platforms, Inc. | 2 of 6 | −2.9% | −62.1% | −32.9% | −26.5% | −9.8% | −13.9% | — | — | — | — |
| INTU Intuit Inc. | 5 of 10 | −6.0% | −42.7% | −36.3% | −20.8% | −6.5% | −24.8% | −18.0% | −3.4% | −38.3% | −66.0% |
| ORCL Oracle Corporation | 5 of 10 | −5.0% | −31.0% | −28.3% | −17.2% | −6.6% | −16.1% | −23.9% | −2.1% | −41.1% | −84.2% |
| HUBS HubSpot, Inc. | 1 of 6 | −8.4% | −53.8% | −47.3% | −24.8% | −6.8% | −53.8% | — | — | — | — |
| BRZE Braze, Inc. | 0 of 2 | −9.0% | −57.9% | — | — | — | — | — | — | — | — |
| DOCU DocuSign, Inc. | 1 of 4 | −24.3% | −71.2% | −24.9% | −29.9% | — | — | — | — | — | — |
| ASAN Asana, Inc. | 0 of 2 | −9.5% | −77.5% | — | — | — | — | — | — | — | — |
| U Unity Software Inc. | 0 of 2 | −7.6% | −76.6% | — | — | — | — | — | — | — | — |
| WIX Wix.com Ltd. | 0 of 6 | −7.4% | −64.8% | −47.5% | −31.4% | −5.2% | −37.9% | — | — | — | — |
| MNDY monday.com Ltd. | 0 of 2 | −12.9% | −68.7% | — | — | — | — | — | — | — | — |
| TTD The Trade Desk, Inc. | 0 of 5 | −8.4% | −51.7% | −54.2% | −33.0% | −8.6% | — | — | — | — | — |
How closely does ADBE move with the S&P 500?
Upside capture measures how much of the S&P 500's gains an investment kept in the months the market rose, and downside capture how much of its losses it took in the months the market fell. An investment that captures more of the gains than the losses has compounded ahead of the market over time. This section compares ADBE with its popular alternatives on both measures, and on beta (how strongly each has moved with the market), over the past 10 years.
- 14 of the 15 popular alternatives had a higher capture ratio (upside capture divided by downside capture) than ADBE's 0.67, led by NVDA, NOW and MSFT.
- NOW took just 79% of the S&P 500's losses, against 184% for ADBE, while still keeping 114% of its gains.
- Over the past 10 years, ADBE captured 123% of the S&P 500's gains in rising months and 184% of its losses in falling months, with a beta of 1.24. It amplified the market's moves in both directions.
Monthly total returns over the past 10 years, measured against SPY. 100% capture or a beta of 1.00 means moving in line with the S&P 500. Green marks a better figure than ADBE's: more upside, less downside or a higher capture ratio. Sorted by capture ratio.
| Investment | Upside capture | Downside capture | Capture ratio | Beta |
|---|---|---|---|---|
| ADBE This pageAdobe Inc. | 123% | 184% | 0.67 | 1.24 |
| NVDA NVIDIA Corporation | 248% | 140% | 1.77 | 1.83 |
| NOW ServiceNow, Inc. | 114% | 79% | 1.45 | 0.97 |
| MSFT Microsoft Corporation | 127% | 91% | 1.39 | 0.96 |
| GOOG Alphabet Inc. | 132% | 110% | 1.20 | 1.12 |
| META Meta Platforms, Inc. | 134% | 143% | 0.94 | 1.25 |
| PTC PTC Inc. | 105% | 127% | 0.83 | 1.12 |
| ORCL Oracle Corporation | 131% | 159% | 0.82 | 1.30 |
| HUBS HubSpot, Inc. | 121% | 149% | 0.81 | 1.46 |
| TTD The Trade Desk, Inc. | 140% | 173% | 0.81 | 1.75 |
| CRM Salesforce, Inc. | 115% | 143% | 0.80 | 1.16 |
| INTU Intuit Inc. | 99% | 126% | 0.79 | 1.03 |
| SAP SAP SE | 112% | 152% | 0.74 | 1.10 |
| ADSK Autodesk, Inc. | 130% | 179% | 0.73 | 1.34 |
| WDAY Workday, Inc. | 96% | 139% | 0.70 | 1.19 |
| WIX Wix.com Ltd. | 106% | 171% | 0.62 | 1.21 |
What diversifies ADBE?
Correlation measures how closely two investments move together, on a scale from 1 (in lockstep) through 0 (unrelated) to -1 (in opposite directions). This section lists large ETFs and stocks whose returns have had a low correlation with ADBE's. Because such investments tend not to fall at the same time, pairing ADBE with them can reduce a portfolio's overall swings.
- Moving a fifth of the money in ADBE into LVHI would have cut the portfolio's volatility by 19% over the past 5 years and raised its annual return (-16.1% for ADBE alone, -9.2% for the mix).
- MCK made money in six of the eight calendar years in which ADBE lost money.
- Among large ETFs, LVHI, DXJ and EMLP have moved largely independently of ADBE over the past 5 years, with correlations of 0.28 or lower, and each still earned a positive 5-year return.
Only ETFs with at least $1.0B in assets and stocks worth at least $10B, with a correlation below 0.5 over the past 5 years and a positive return, are included, ranked by Sharpe ratio; funds that hold the same thing are shown once. The year columns are the years in which ADBE lost money. The last two columns show a portfolio that is 80% ADBE and 20% the other investment, rebalanced monthly.
ETFs
| Investment | Correlation | 5Y return | Sharpe | 2025 | 2024 | 2022 | 2011 | 2010 | 2008 | 2002 | 2001 | 80/20 mix volatility | 80/20 mix annual return |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| ADBE Adobe Inc. (this page) | 1.00 | −59.4% | -0.28 | −21.3% | −25.5% | −40.6% | −8.2% | −16.3% | −50.2% | −20.0% | −46.6% | 39.0% | −16.1% |
| LVHI InternationalFranklin International Low Volatility High Dividend Index ETF | 0.26 | +119% | 1.48 | +27.1% | +15.9% | +3.8% | — | — | — | — | — | 31.8% | −9.2% |
| DXJ InternationalWisdomTree Japan Hedged Equity Fund | 0.19 | +225% | 1.34 | +32.8% | +29.8% | +6.0% | −16.1% | −1.8% | −20.8% | — | — | 31.8% | −7.6% |
| EMLP Broad MarketFirst Trust North American Energy Infrastructure Fund | 0.28 | +101% | 1.04 | +9.7% | +33.4% | +10.4% | — | — | — | — | — | 32.2% | −9.5% |
| HDV Dividend & IncomeiShares Core High Dividend ETF | 0.34 | +83.3% | 1.00 | +11.9% | +14.1% | +7.1% | — | — | — | — | — | 32.3% | −10.0% |
| SMH TechnologyVanEck Semiconductor ETF | 0.30 | +323% | 0.97 | +49.2% | +39.1% | −33.5% | +6.8% | +19.0% | −44.7% | −47.0% | −14.6% | 34.0% | −5.8% |
| DBEF InternationalXtrackers MSCI EAFE Hedged Equity ETF | 0.36 | +85.0% | 0.96 | +23.1% | +13.4% | −5.1% | — | — | — | — | — | 32.1% | −9.8% |
| GLD CommoditiesSPDR Gold Shares | 0.12 | +126% | 0.96 | +63.7% | +26.7% | −0.8% | +9.6% | +29.3% | +4.9% | — | — | 31.8% | −8.8% |
| FFLC Broad MarketFidelity Fundamental Large Cap Core ETF | 0.47 | +107% | 0.95 | +17.7% | +27.9% | 0.0% | — | — | — | — | — | 32.8% | −9.3% |
Stocks
| Investment | Correlation | 5Y return | Sharpe | 2025 | 2024 | 2022 | 2011 | 2010 | 2008 | 2002 | 2001 | 80/20 mix volatility | 80/20 mix annual return |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| ADBE Adobe Inc. (this page) | 1.00 | −59.4% | -0.28 | −21.3% | −25.5% | −40.6% | −8.2% | −16.3% | −50.2% | −20.0% | −46.6% | 39.0% | −16.1% |
| CAH Medical - DistributionCardinal Health, Inc. | 0.09 | +479% | 1.55 | +76.3% | +19.0% | +54.1% | +8.1% | +21.4% | −39.6% | −8.3% | −2.5% | 32.1% | −5.6% |
| CLS Hardware, Equipment & PartsCelestica Inc. | 0.18 | +3,143% | 1.47 | +220% | +215% | +1.3% | −24.4% | +2.8% | −20.5% | −65.1% | −25.6% | 35.3% | +4.4% |
| FIX Engineering & ConstructionComfort Systems USA, Inc. | 0.04 | +1,636% | 1.46 | +121% | +107% | +17.0% | −17.0% | +8.7% | −15.2% | −9.4% | +73.7% | 32.8% | +1.6% |
| MCK Medical - DistributionMcKesson Corporation | 0.21 | +413% | 1.44 | +44.5% | +23.7% | +51.8% | +11.8% | +13.8% | −40.4% | −27.2% | +4.9% | 32.6% | −6.3% |
| MPC Oil & Gas Refining & MarketingMarathon Petroleum Corporation | 0.27 | +690% | 1.41 | +19.2% | −4.0% | +86.6% | — | — | — | — | — | 33.5% | −4.3% |
Common questions
What was ADBE's worst drawdown?
ADBE's deepest decline since it began trading in 1986 was 79.9%, from November 2000 to August 2002. It took about four years from the low to climb back to its old high.
What were ADBE's best and worst years?
Over 29 full calendar years, ADBE's best year was 1999, when it returned 188%. Its worst was 2008, with a return of -50.2%.
Is there a better investment than ADBE?
Among ADBE's popular alternatives, MSFT, SAP and PTC earned more than ADBE with less volatility over the past 5 years. MSFT returned 12.5% a year at 28.2% volatility, against a loss of 16.5% a year at 38.1%. Looking beyond its popular alternatives, V (payment processing) and MA (payment processing) earned more than ADBE with less volatility over the past 5 years. V returned 12.8% a year at 22.9% volatility, against a loss of 16.5% a year at 38.1%.
Is ADBE more volatile than the S&P 500?
Yes. ADBE's volatility over the past 5 years was 38.1%, 2.2 times the S&P 500's 17.1%. Volatility measures how widely returns swing around their average: in roughly two years out of three, ADBE's return lands within 38.1% of its average, either way. The higher it is, the rougher the ride and the harder it is to hold through a slump.
What is ADBE's Sharpe ratio?
ADBE's Sharpe ratio over the past 5 years was -0.28, against 0.79 for the S&P 500, so ADBE earned less for each unit of risk than an index fund did. The Sharpe ratio is the return earned above cash for each unit of volatility: two investments with the same return are not equal if one got there with far bigger swings.
How correlated is ADBE with the S&P 500?
Over the past 5 years, ADBE's monthly returns had a correlation of 0.57 with the S&P 500. Correlation runs from 1 (moving in lockstep) through 0 (unrelated) to −1 (moving in opposite directions). They often move together: some diversification next to an index fund, but not a cushion. In the table, the correlation column measures each option against ADBE instead: the lower it is, the more that option would diversify a ADBE holding.
What are the best alternatives to ADBE?
Of the 21 popular alternatives we compared, nine outperformed ADBE in at least 3 of 5 short-term and 2 of 3 long-term timeframes, with dividends reinvested: MSFT, NOW and PTC.
Did ADBE outperform the S&P 500?
ADBE finished ahead of the S&P 500 (SPY) in 16 of 29 full calendar years. In 2025, it returned -21.3%, against +17.7% for the index.
How did ADBE do in stock market crashes?
ADBE fell less than the S&P 500 (SPY) in three of the ten major crashes it has traded through, and further in seven. The clearest case was the dot-com bust, when ADBE fell 79.9% and the S&P 500 fell 47.5%.
What diversifies ADBE?
These had a low correlation with ADBE over the past 5 years and still earned a positive 5-year return: among large ETFs, LVHI (correlation 0.26), DXJ (correlation 0.19) and EMLP (correlation 0.28); among large stocks, CAH (correlation 0.09), CLS (correlation 0.18) and FIX (correlation 0.04). A correlation near zero means the two have moved largely independently.
How we measure
- Short-term periods are 1M, 3M, 6M, YTD, 1Y; long-term periods are 3Y, 5Y, 10Y. An investment outperformed in a period when its total return, with dividends reinvested, was higher than ADBE's. Returns within 0.5 points or 3% of ADBE's, whichever is larger, count as a tie.
- "Qualified" means outperforming in at least 3 of 5 short-term periods and 2 of 3 long-term periods. "All-weather" means outperforming in every long-term period and all but one short-term period.
- Popular alternatives are the funds and stocks most often compared with this one. We include only those that trade today, are not leveraged or inverse, and hold at least $200 million.
- Volatility is the annualized standard deviation of daily returns over 5 years, a measure of how much the price typically swings in a year. The Sharpe ratio is the return above cash for each unit of that volatility.
- A decline, or drawdown, runs from a peak to the lowest close before the next high. The worst decline ever uses all the price history we have; comparisons between funds use the past 10 years so that younger funds are judged on the same stretch.
- Sector overlap is the share of assets two funds hold in the same sectors. Correlation and the mixed-portfolio figures use monthly returns.
- Upside and downside capture follow Morningstar's definition: the compound monthly return in the months the S&P 500 rose (or fell), divided by the S&P 500's compound return in those months. Beta measures how strongly monthly returns have moved with the S&P 500. All three use the same window for every investment.
- Figures are computed from daily adjusted prices and update after each trading day. Past performance does not predict future results.
More research
Popular alternatives to ADBE
MSFTMicrosoft
NOWServiceNow
SAPSAP
ADSKAutodesk
CRMSalesforce
NVDANVIDIA
WDAYWorkday
GOOGAlphabet
METAMeta Platforms
INTUIntuit
ORCLOracle