Relative Intelligence · Discount Retail

How Target (TGT) compares with the whole market and its popular alternatives
Built by QuantCommons' quantitative engine, this page is about relative opportunity, not data on TGT alone. It places TGT (Target Corporation) against 19 popular alternatives, its neighboring categories and the entire market of over 10,000 U.S.-listed stocks and ETFs, and surfaces what has done better on consistent outperformance, return for the risk taken, behavior in real market crashes and diversification. The result is a clearer view of where TGT stands in the market, and of the alternatives worth a closer look.
Period covered: TGT's full trading record, from October 1986 through September 2026. All returns include reinvested dividends. Data as of October 20, 2026.
Data as of October 20, 2026. Full tables and charts read best on a larger screen.
On this page12 sections
Key findings
- Right nowThe slide is TGT's own: it is 32.7% below its high, against 1.3% for the S&P 500. That said, over the past 6 months, TGT rose 20.3% against 9.1% for the S&P 500 and 11.2% for the Nasdaq 100. At a glance ↓
- Stock or market?TGT held up far better than its industry: it rose 11.2% over the past 3 months while the discount retail ETF XRT (State Street SPDR S&P Retail ETF) fell 1.2%. The S&P 500 rose 3.9%. Its discount retail peers did not move as one over the past 3 months: OLLI (Ollie's Bargain Outlet) rose 37.4%, while AMZN (Amazon.com) rose 5.1%.
- Past 1 to 3 yearsTGT has run far ahead of the market, rising 75.1% over the past year against 15.8% for the S&P 500 and 17.9% for the Nasdaq 100. Even so, it finished behind the S&P 500 in both 2024 and 2025. By year ↓
- Long termTGT turned $10,000 into $30,700 over the past decade, against $42,100 in the S&P 500. Growth of $10,000 ↓
- In a crashThe 2022 bear market took 43.9% off TGT, against 24.5% for the S&P 500. That was more than AMZN (Amazon.com, 39.6%) but less than BURL (Burlington Stores, 61.5%). TGT fell further than the S&P 500 in three of the last four sell-offs, including the 2022 bear market (43.9% against 24.5%). Crash tests ↓
- DiversificationAgainst the S&P 500, TGT has a correlation of 0.49 over 5 years, more closely than 70% of stocks worth at least $300 million. Next to an index fund it is some diversification, but not a hedge. Market capture ↓
- Better options
- Popular alternatives
- WMT (Walmart), COST (Costco Wholesale) and TJX (TJX Companies) earned more than TGT with less volatility over the past 5 years. WMT returned 20.8% a year at 22.6% volatility, against a loss of 6.5% a year at 36.1%.
- Nearby categories and themes
- KO (Coca-Cola, food & beverages) and KDP (Keurig Dr Pepper, food & beverages) earned more than TGT with less volatility over the past 5 years. KO returned 14.7% a year at 16.8% volatility, against a loss of 6.5% a year at 36.1%.
- Whole market
- 1,912 of the 3,633 stocks and funds worth at least $500 million earned more than TGT with less volatility over the past 5 years, among them AAPL (Apple), GOOG (Alphabet) and MSFT (Microsoft).
How much would $10,000 in TGT have grown?
This chart tracks a hypothetical $10,000 investment in TGT over the past 29 years, with dividends reinvested, alongside the same amount in the S&P 500, investments that ended ahead of TGT over the same span and TGT's popular alternatives, among those that traded for the entire period. A second view covers the past 5 years, the period the better options further down the page are judged on. It shows not only where each investment ended up but also how smooth or uneven the path was.
- $10,000 invested in TGT at the end of September 1997 would have grown to $184,797 by September 2026, more than the $132,907 it would have become in SPY, an S&P 500 fund.
- Seven of the eight other investments on the chart ended ahead of TGT, and AMZN finished highest, at $11,484,924.
Choose a period
From the end of September 1997 to the end of September 2026. The scale is logarithmic, so equal steps up the chart are equal percentage gains. Hover over a fund in the key to pick out its line. 320 of the 1,042 stocks and funds worth at least $500 million that traded the whole period ended ahead of TGT; the chart shows 5, closest alternatives first. The other 3 lines are popular alternatives, shown for context.
- AMZN$11M+114,749% total · +27.5% a year
- ROST$1M+14,044% total · +18.6% a year
- TJX$958,745+9,487% total · +17.0% a year
- COST$727,732+7,177% total · +15.9% a year
- BBY$604,450+5,945% total · +15.2% a year
- HD$287,658+2,777% total · +12.3% a year
- WMT$272,033+2,620% total · +12.1% a year
- TGT$184,797+1,748% total · +10.6% a year
- SPY (S&P 500)$132,907+1,229% total · +9.3% a year
- PSMT$118,754+1,088% total · +8.9% a year
From the end of September 2021 to the end of September 2026. Hover over a fund in the key to pick out its line. 2,908 of the 3,628 stocks and funds worth at least $500 million that traded the whole period ended ahead of TGT; the chart shows 5, closest alternatives first. The other 3 lines are popular alternatives, shown for context.
- WMT$23,813+138% total · +18.9% a year
- ROST$22,648+126% total · +17.8% a year
- TJX$21,559+116% total · +16.6% a year
- COST$21,378+114% total · +16.4% a year
- SPY (S&P 500)$19,000+90.0% total · +13.7% a year
- AMZN$15,169+51.7% total · +8.7% a year
- BBY$10,541+5.4% total · +1.1% a year
- HD$9,837−1.6% total · −0.3% a year
- BURL$9,422−5.8% total · −1.2% a year
- TGT$8,005−20.0% total · −4.4% a year
TGT at a glance
This section summarizes the key facts about the stock, its returns over periods from one to ten years and the risk it has carried, with dividends reinvested throughout. These figures serve as the baseline for every comparison that follows.
- TGT is still 32.7% below its all-time high.
- TGT's deepest decline since it began trading in 1986 was 64.4%, from November 2021 to November 2025. It has not yet climbed back to that peak.
- Over 29 full calendar years, TGT's best was 2019, when it returned 100%, and its worst was 2022, when it lost 34.2%. It lost money in 11 of those years.
The company
- Market value
- $70B
- Industry
- Discount Stores
- Price history from
- October 1986
Returns
- Past 1 year
- +75.1%total return
- Past 3 years
- +58.0%+16.5% a year
- Past 5 years
- −28.5%−6.5% a year
- Past 10 years
- +207%+11.9% a year
- Best calendar year
- +100%2019
- Worst calendar year
- −34.2%2022
- Losing years
- 11 of 29full calendar years
Risk
- Volatility
- 36.1%typical yearly swing, 5 years
- Sharpe ratio
- 0.00return per unit of risk, 5 years
- Worst decline ever
- −64.4%Nov 2021 to Nov 2025
- From its all-time high
- −32.7%below the peak
TGT against the whole market
Where TGT ranks among every stock and fund, and what across the market has done better.
How does TGT rank among all stocks?
This section ranks TGT on return, volatility, risk-adjusted return and worst decline against every stock worth at least $300 million with enough history. Where the comparisons with its popular alternatives show how TGT stacks up against its peers, these rankings show where it stands in the market as a whole.
- TGT's 1-year return ranks in the top 9% of the 3,287 stocks worth at least $300 million with 1 year of history.
- On return for the risk taken (the Sharpe ratio), TGT ranks in the bottom 19% of the 2,893 stocks worth at least $300 million.
Ranked against U.S.-listed stocks worth at least $300M that have enough history for each measure, so the count changes from row to row; smaller stocks are left out. Lower volatility and smaller declines rank higher.
| Measure | TGT | Rank | Standing |
|---|---|---|---|
| 1-year return | +75.1% | 303 of 3,287 | top 9% |
| 3-year return | +58.0% | 1,426 of 3,017 | top 47% |
| 5-year return | −28.5% | 2,128 of 2,893 | bottom 27% |
| 10-year return | +207% | 835 of 2,202 | top 38% |
| Volatility, 5 years | 36.1% | 1,217 of 2,893 | top 42% |
| Sharpe ratio, 5 years | 0.00 | 2,350 of 2,893 | bottom 20% |
| Worst decline, past 10 years | −64.4% | 1,061 of 2,187 | top 49% |
What has beaten TGT on both return and risk?
Each dot is an investment, placed by how much it earned a year over the past 5 years (higher is better) and how much its price swung, its volatility (further left is calmer). TGT sits where the dashed lines cross. Anything in the green box above and to the left earned more than TGT with smaller swings, a better trade-off over this period on both counts. Past results are no promise, but a name in the box is worth a closer look.
- 951 stocks and 961 ETFs worth at least $500 million sit in the green region: each earned more than TGT over the past 5 years with smaller price swings. That is 53% of the 3,633 screened.
- Among those with at least half TGT's swings, CAH has the best return for its risk: 42.1% a year at 24.7% volatility, 31% less than TGT's 36.1%, and a Sharpe ratio (return above cash per unit of volatility) of 1.55 against -0.00 for TGT. MPC earned the most, 51.2% a year, while still swinging less than TGT (33.4% against 36.1%).
- Among TGT's popular alternatives, WMT, TJX and COST are in the region. WMT earned 20.8% a year against a loss of 6.5% a year for TGT, at 22.6% volatility, 37% less than TGT's 36.1%.
Annual return is the annualized total return with dividends reinvested, and volatility the annualized swing in daily prices, both over 5 years. Labeled dots are the strongest picks from the table below and the names called out above, colored by how close they sit to TGT; faint dots are 91 more of the 1,912 in the green region (the strongest, one per fund family). 3,633 stocks and funds worth at least $500 million were screened. Hover over a dot for its figures.
- Popular alternatives
- Same and neighboring categories, and shared themes
- The whole market
- Others in the green region
Is there a better investment than TGT?
Investments that beat TGT over the past 5 years on return, volatility, drawdowns, consistency, crash losses or fees, from its popular alternatives out to the whole market.
- Among TGT's popular alternatives, WMT, COST and TJX earned more than TGT with less volatility over the past 5 years. WMT returned 20.8% a year at 22.6% volatility, against a loss of 6.5% a year at 36.1%.
- Looking beyond its popular alternatives, KO (food & beverages) and KDP (food & beverages) earned more than TGT with less volatility over the past 5 years. KO returned 14.7% a year at 16.8% volatility, against a loss of 6.5% a year at 36.1%.
- Across the whole market, 1,912 of the 3,633 stocks and funds worth at least $500 million earned more than TGT with less volatility over the past 5 years, among them AAPL, GOOG and MSFT.
How this works
The table below lists investments that beat TGT over the past 5 years on at least one of these measures: a higher annual return with lower volatility, a higher annual return at similar volatility, a similar return with lower volatility, a higher Sharpe ratio with a smaller worst decline, a higher total return in most periods from 3 months to 10 years, or smaller losses in recent market crashes. It checks TGT's popular alternatives first, then the rest of its own and neighboring categories, then every stock and fund worth at least $500 million, and shows the strongest few in each group. The full list of those with a higher return and lower volatility than TGT follows the table.
Annual return is the annualized total return with dividends reinvested. Annual return, volatility and the Sharpe ratio cover 5 years; the worst decline covers the past 10 years. Green marks a better figure than TGT's. "On the frontier" means no other option shown or tested earned more with less volatility. Funds that hold the same thing are shown once. Beyond the popular alternatives, nothing with more than 1.5× TGT's volatility counts as better.
These figures cover the past 5 years. Green marks a better figure than TGT's.
| Investment | Why it is better | Past 5 years | Downside | Long run | Fit | ||||
|---|---|---|---|---|---|---|---|---|---|
| Annual return?higher is better | Volatility?lower is calmer | Sharpe?return per unit of risk | Worst decline?past 10 years | 10Y returntotal | Corr. with TGT?lower diversifies more | Expenseper year | |||
| −6.5% | 36.1% | 0.00 | −64.4% | +207% | 1.00 | — | |||
| +12.7% | 17.1% | 0.79 | −33.7% | +321% | 0.49 | 0.09% | |||
| Popular alternativesbest 6 shownThe investments people most often weigh against TGT. 10 of 19 passed at least one test. | |||||||||
| Higher return, lower volatilityHigher Sharpe, smaller worst decline | +20.8% | 22.6% | 0.96 | −25.7% | +508% | 0.36 | — | ||
| Higher return, lower volatilityHigher Sharpe, smaller worst decline | +17.4% | 22.9% | 0.82 | −31.4% | +685% | 0.37 | — | ||
| Higher return, lower volatilityHigher Sharpe, smaller worst decline | +19.9% | 22.3% | 0.93 | −42.5% | +361% | 0.09 | — | ||
| Higher return, lower volatilityHigher Sharpe, smaller worst decline | +18.1% | 29.5% | 0.71 | −51.4% | +312% | 0.50 | — | ||
| Higher return, lower volatilityHigher Sharpe, smaller worst decline | 0.0% | 24.7% | 0.12 | −38.0% | +217% | 0.37 | — | ||
| Higher return, similar volatilityHigher Sharpe, smaller worst decline | +9.0% | 36.6% | 0.42 | −56.1% | +548% | 0.33 | — | ||
| Same and neighboring categories, and shared themesbest 6 shownEverything else in Discount Retail and the categories next to it (Specialty Retail, Grocery Stores, E-Commerce, Food & Beverages), plus TGT's specific themes. 27 of 57 passed at least one test. | |||||||||
| Higher return, lower volatilityHigher Sharpe, smaller worst declineHigher return in most periods | +14.7% | 16.8% | 0.91 | −37.0% | +204% | 0.29 | — | ||
| Higher return, lower volatilityHigher Sharpe, smaller worst declineHigher return in most periods | +2.5% | 22.1% | 0.23 | −36.9% | +281% | 0.33 | — | ||
| Higher return, lower volatilityHigher Sharpe, smaller worst decline | +17.2% | 24.9% | 0.77 | −30.4% | +285% | 0.03 | — | ||
| Higher return, lower volatilityHigher Sharpe, smaller worst decline | +19.7% | 23.2% | 0.90 | −48.8% | +292% | 0.10 | — | ||
| Higher return, lower volatilityHigher Sharpe, smaller worst decline | +15.9% | 23.4% | 0.75 | −42.0% | +393% | 0.03 | — | ||
COKECoca-Cola Consolidated, Inc. · Food & Beverages | Higher return, similar volatilityHigher Sharpe, smaller worst decline | +41.2% | 38.0% | 1.10 | −51.7% | +1,569% | -0.05 | — | |
| The whole marketbest 8 shownEvery other stock and fund worth at least $500 million. 2,312 of 3,557 passed at least one test. | |||||||||
| On the frontierHigher return, lower volatilityHigher Sharpe, smaller worst declineHigher return in most periods | +42.1% | 24.7% | 1.55 | −46.1% | +349% | 0.19 | — | ||
| Higher return, lower volatilityHigher Sharpe, smaller worst declineHigher return in most periods | +12.5% | 28.2% | 0.56 | −37.1% | +946% | 0.28 | — | ||
| Higher return, lower volatilityHigher Sharpe, smaller worst declineHigher return in most periods | +40.7% | 32.8% | 1.21 | −34.5% | +1,807% | -0.01 | — | ||
| Higher return, lower volatilityHigher Sharpe, smaller worst declineHigher return in most periods | +26.1% | 23.4% | 1.11 | −45.1% | +603% | 0.06 | — | ||
EWTiShares MSCI Taiwan ETF · International Equity | Higher return, lower volatilityHigher Sharpe, smaller worst declineHigher return in most periods | +20.4% | 24.2% | 0.89 | −38.9% | +468% | 0.32 | 0.59% | |
| Higher return, lower volatilityHigher Sharpe, smaller worst declineSmaller losses in recent crashes | +17.7% | 18.9% | 0.96 | −26.4% | +213% | 0.13 | 0.40% | ||
| Higher return, similar volatilityHigher Sharpe, smaller worst declineHigher return in most periods | −3.2% | 39.4% | 0.12 | −58.7% | +240% | 0.42 | — | ||
CPRTCopart, Inc. · Auction Services | Similar return, lower volatility | −5.7% | 27.5% | -0.08 | −58.9% | +312% | 0.26 | — | |
What these numbers mean for TGT
- Annual return
- TGT lost 6.5% a year over the past 5 years with dividends reinvested, against 12.7% a year for the S&P 500. At that pace, $10,000 became about $7,150. Annual return is the steady yearly rate that would produce the same total result, so investments held over the same span compare fairly. Guide: What is performance and return? →
- Volatility
- TGT's volatility over the past 5 years was 36.1%, 2.1 times the S&P 500's 17.1%. Volatility measures how widely returns swing around their average: in roughly two years out of three, TGT's return lands within 36.1% of its average, either way. The higher it is, the rougher the ride and the harder it is to hold through a slump. Guide: Understanding and measuring risk (volatility) →
- Sharpe ratio
- TGT's Sharpe ratio over the past 5 years was -0.00, against 0.79 for the S&P 500, so TGT earned less for each unit of risk than an index fund did. The Sharpe ratio is the return earned above cash for each unit of volatility: two investments with the same return are not equal if one got there with far bigger swings. Guide: Balancing reward with risk (Sharpe ratio) →
- Worst decline
- TGT's worst fall from a peak to a low over the past 10 years was 64.4%, against 33.7% for the S&P 500. Losses and gains are not symmetric: climbing back from a 64.4% fall takes a 181% gain. Guide: Market crash risk and tail risk →
- Correlation
- Over the past 5 years, TGT's monthly returns had a correlation of 0.49 with the S&P 500. Correlation runs from 1 (moving in lockstep) through 0 (unrelated) to −1 (moving in opposite directions). They often move together: some diversification next to an index fund, but not a cushion. In the table, the correlation column measures each option against TGT instead: the lower it is, the more that option would diversify a TGT holding. Guide: Correlation and diversification →
Show all 1,912 stocks and funds worth at least $500 million that earned more than TGT with less volatility
Out of 3,633 tested over 5 years. The strongest 100 are listed, best first, with funds that hold the same thing listed once.
| # | Investment | Found in | Annual return | Volatility | Sharpe | Worst decline | 10Y return | Corr. with TGT | Expense |
|---|---|---|---|---|---|---|---|---|---|
| 1 | Whole market | +42.1% | 24.7% | 1.55 | −46.1% | +349% | 0.19 | — | |
| 2 | Whole market | +12.5% | 28.2% | 0.56 | −37.1% | +946% | 0.28 | — | |
| 3 | Whole market | +40.7% | 32.8% | 1.21 | −34.5% | +1,807% | -0.01 | — | |
| 4 | Whole market | +26.1% | 23.4% | 1.11 | −45.1% | +603% | 0.06 | — | |
| 5 | Whole market | +12.8% | 22.9% | 0.64 | −36.4% | +429% | 0.35 | — | |
| 6 | Whole market | +19.5% | 25.2% | 0.84 | −55.8% | +238% | 0.22 | — | |
| 7 | Whole market | +16.3% | 24.8% | 0.74 | −43.4% | +241% | 0.28 | — | |
| 8 | Whole market | +19.6% | 24.9% | 0.85 | −24.9% | +266% | 0.13 | — | |
| 9 | Whole market | +11.5% | 30.0% | 0.52 | −52.5% | +205% | 0.34 | — | |
| 10 | Whole market | +2.9% | 27.8% | 0.24 | −40.9% | +366% | 0.44 | — | |
| 11 | Whole market | +9.0% | 22.9% | 0.49 | −40.8% | +320% | 0.29 | — | |
| 12 | Whole market | +2.2% | 29.4% | 0.23 | −50.4% | +307% | 0.18 | — | |
| 13 | Same or nearby category | +14.7% | 16.8% | 0.91 | −37.0% | +204% | 0.29 | — | |
| 14 | DGXQuest Diagnostics Incorporated · Medical Diagnostics | Whole market | +12.3% | 22.5% | 0.63 | −36.6% | +243% | 0.16 | — |
| 15 | Whole market | +2.6% | 30.6% | 0.24 | −43.2% | +306% | 0.41 | — | |
| 16 | Whole market | +4.5% | 33.9% | 0.30 | −44.3% | +182% | 0.22 | — | |
| 17 | EXPDExpeditors International of Washington, Inc. · Freight & Logistics | Whole market | +12.0% | 27.1% | 0.56 | −35.6% | +349% | 0.27 | — |
| 18 | Whole market | +51.2% | 33.4% | 1.41 | −79.7% | +1,387% | 0.30 | — | |
| 19 | EWTiShares MSCI Taiwan ETF · International Equity | Whole market | +20.4% | 24.2% | 0.89 | −38.9% | +468% | 0.32 | 0.59% |
| 20 | MTDMettler-Toledo International Inc. · Life Sciences Tools | Whole market | +2.6% | 32.5% | 0.24 | −43.5% | +298% | 0.47 | — |
| 21 | MSGSMadison Square Garden Sports Corp. · Entertainment | Whole market | +18.4% | 25.6% | 0.79 | −41.6% | +432% | 0.25 | — |
| 22 | SSNCSS&C Technologies Holdings, Inc. · Software | Whole market | +4.7% | 25.2% | 0.31 | −48.9% | +200% | 0.39 | — |
| 23 | NEUNewMarket Corporation · Specialty Chemicals | Whole market | +21.0% | 26.8% | 0.85 | −40.7% | +165% | 0.20 | — |
| 24 | Whole market | +17.7% | 18.9% | 0.96 | −26.4% | +213% | 0.13 | 0.40% | |
| 25 | NHCNational HealthCare Corporation · Medical - Care Facilities | Whole market | +32.0% | 28.5% | 1.12 | −35.3% | +394% | 0.10 | — |
| 26 | IGViShares Expanded Tech-Software Sector ETF · Software | Whole market | +4.4% | 28.9% | 0.29 | −45.9% | +383% | 0.29 | 0.38% |
| 27 | FLTWFranklin FTSE Taiwan ETF · Technology | Whole market | +21.8% | 24.3% | 0.94 | −38.0% | — | 0.31 | 0.19% |
| 28 | Whole market | +3.8% | 0.3% | 13.25 | −0.3% | — | 0.06 | 0.09% | |
| 29 | Whole market | +21.3% | 25.6% | 0.89 | −30.3% | +816% | -0.02 | — | |
| 30 | EXLSExlService Holdings, Inc. · IT Services | Whole market | +10.6% | 32.6% | 0.47 | −51.3% | +327% | 0.25 | — |
| 31 | SXTSensient Technologies Corporation · Specialty Chemicals | Whole market | +9.3% | 30.3% | 0.44 | −50.6% | +133% | 0.24 | — |
| 32 | Same or nearby category | +2.5% | 22.1% | 0.23 | −36.9% | +281% | 0.33 | — | |
| 33 | Whole market | +17.3% | 18.2% | 0.97 | −40.0% | +352% | 0.36 | — | |
| 34 | SKYYFirst Trust Cloud Computing ETF · Technology | Whole market | +7.5% | 31.4% | 0.39 | −53.2% | +396% | 0.35 | 0.60% |
| 35 | JAAAJanus Henderson AAA CLO ETF · CLO Bonds | Whole market | +5.1% | 1.7% | 2.98 | −2.6% | — | 0.44 | 0.20% |
| 36 | Whole market | +27.1% | 26.5% | 1.04 | −61.0% | +214% | 0.24 | — | |
| 37 | Whole market | +18.5% | 28.0% | 0.75 | −38.5% | +1,168% | 0.33 | — | |
| 38 | CRAKVanEck Oil Refiners ETF · Energy | Whole market | +19.8% | 20.9% | 0.97 | −58.8% | +336% | 0.40 | 0.61% |
| 39 | BUGGlobal X - Cybersecurity ETF · Technology | Whole market | +7.1% | 30.4% | 0.38 | −41.7% | — | 0.23 | 0.50% |
| 40 | FTXHFirst Trust Nasdaq Pharmaceuticals ETF · Healthcare | Whole market | +11.9% | 16.9% | 0.75 | −32.1% | +153% | 0.33 | 0.60% |
| 41 | Whole market | +19.0% | 32.0% | 0.71 | −44.6% | +752% | 0.20 | — | |
| 42 | SAFTSafety Insurance Group, Inc. · Insurance - Property & Casualty | Whole market | +10.6% | 28.5% | 0.49 | −32.8% | +138% | 0.03 | — |
| 43 | RCBCRiver City Bank · Banks - Regional | Whole market | +14.6% | 27.2% | 0.64 | −45.5% | +345% | 0.23 | — |
| 44 | Whole market | +11.5% | 17.5% | 0.71 | −35.0% | +302% | 0.50 | 0.03% | |
| 45 | Whole market | +21.0% | 24.8% | 0.90 | −67.2% | +233% | 0.17 | — | |
| 46 | Whole market | +12.8% | 16.9% | 0.80 | −34.0% | +324% | 0.49 | 0.03% | |
| 47 | CBNKCapital Bancorp, Inc. · Banks - Regional | Whole market | +12.1% | 27.4% | 0.55 | −53.7% | — | 0.15 | — |
| 48 | Whole market | +13.4% | 17.1% | 0.82 | −29.6% | +274% | 0.22 | — | |
| 49 | Whole market | +33.2% | 32.9% | 1.04 | −64.2% | +430% | 0.32 | — | |
| 50 | Whole market | +17.3% | 24.3% | 0.78 | −43.6% | +537% | 0.32 | — | |
| 51 | Whole market | +18.2% | 32.6% | 0.68 | −70.7% | +379% | 0.23 | — | |
| 52 | Whole market | +33.1% | 32.5% | 1.05 | −73.5% | +295% | 0.30 | — | |
| 53 | Whole market | +41.8% | 31.7% | 1.27 | −90.8% | +829% | 0.41 | — | |
| 54 | Whole market | +26.5% | 32.5% | 0.89 | −77.5% | +433% | 0.39 | — | |
| 55 | Whole market | +12.7% | 17.9% | 0.76 | −27.4% | +196% | 0.18 | — | |
| 56 | Whole market | +23.0% | 25.6% | 0.94 | −61.4% | +278% | 0.27 | — | |
| 57 | DXJWisdomTree Japan Hedged Equity Fund · International Equity | Whole market | +26.6% | 19.1% | 1.34 | −39.1% | +428% | 0.29 | 0.48% |
| 58 | LVHIFranklin International Low Volatility High Dividend Index ETF · International Equity | Whole market | +17.0% | 11.1% | 1.48 | −32.4% | +194% | 0.46 | 0.40% |
| 59 | BALTInnovator Defined Wealth Shield ETF · Crypto | Whole market | +6.3% | 3.3% | 1.85 | −4.9% | — | 0.33 | 0.69% |
| 60 | Whole market | +31.1% | 31.9% | 1.01 | −43.4% | +936% | 0.39 | — | |
| 61 | Whole market | +8.2% | 16.4% | 0.57 | −36.0% | +140% | 0.43 | 0.05% | |
| 62 | Whole market | +14.5% | 23.0% | 0.71 | −35.1% | +553% | 0.38 | 0.18% | |
| 63 | Whole market | +33.2% | 29.4% | 1.13 | −54.9% | +483% | 0.02 | — | |
| 64 | Whole market | +12.4% | 23.8% | 0.61 | −41.0% | +541% | 0.40 | — | |
| 65 | Whole market | +21.0% | 23.4% | 0.94 | −42.9% | +242% | 0.05 | — | |
| 66 | Whole market | +16.8% | 26.1% | 0.73 | −42.0% | +374% | 0.16 | — | |
| 67 | VRIGInvesco Variable Rate Investment Grade ETF · Bonds | Whole market | +4.7% | 1.3% | 3.51 | −13.1% | +40.5% | 0.26 | 0.30% |
| 68 | Whole market | +38.7% | 25.0% | 1.44 | −38.1% | +586% | -0.11 | — | |
| 69 | Whole market | +17.1% | 20.7% | 0.87 | −26.8% | +226% | 0.09 | — | |
| 70 | Whole market | +33.8% | 32.2% | 1.07 | −37.5% | +965% | 0.28 | — | |
| 71 | Whole market | +12.1% | 13.7% | 0.90 | −36.8% | +235% | 0.47 | 0.03% | |
| 72 | Whole market | +22.6% | 25.5% | 0.93 | −66.8% | +189% | 0.27 | 0.08% | |
| 73 | Whole market | +18.6% | 24.3% | 0.83 | −52.0% | +317% | 0.17 | — | |
| 74 | Whole market | +22.8% | 24.9% | 0.95 | −30.5% | +200% | 0.07 | — | |
| 75 | Whole market | +19.6% | 28.6% | 0.77 | −48.8% | +521% | 0.37 | — | |
| 76 | Whole market | +9.3% | 16.9% | 0.61 | −35.8% | +153% | 0.45 | 0.03% | |
| 77 | Whole market | +16.0% | 28.8% | 0.66 | −51.3% | +627% | 0.40 | — | |
| 78 | Whole market | +15.8% | 20.0% | 0.84 | −42.0% | +310% | 0.28 | — | |
| 79 | FLRTPacer Aristotle Pacific Floating Rate High Income ETF · Financials | Whole market | +6.0% | 2.3% | 2.55 | −21.0% | +58.0% | 0.51 | 0.60% |
| 80 | Whole market | +33.6% | 30.6% | 1.10 | −45.7% | +345% | 0.08 | — | |
| 81 | Whole market | +16.6% | 30.5% | 0.66 | −41.1% | +151% | -0.03 | — | |
| 82 | Whole market | +5.1% | 18.3% | 0.37 | −23.8% | +145% | 0.17 | — | |
| 83 | Whole market | +11.5% | 20.9% | 0.63 | −32.6% | +394% | 0.38 | — | |
| 84 | Whole market | +18.4% | 26.0% | 0.78 | −35.1% | +779% | 0.38 | 0.09% | |
| 85 | CIBGrupo Cibest S.A. · Banks | Whole market | +32.9% | 32.9% | 1.03 | −70.4% | +345% | 0.17 | — |
| 86 | Whole market | +33.7% | 29.4% | 1.14 | −47.6% | +474% | 0.01 | — | |
| 87 | Whole market | +27.4% | 28.8% | 0.99 | −54.7% | +789% | 0.47 | — | |
| 88 | Whole market | +16.6% | 31.4% | 0.65 | −44.3% | +398% | 0.23 | — | |
| 89 | Whole market | +19.5% | 34.1% | 0.69 | −33.6% | +652% | 0.31 | — | |
| 90 | Whole market | +15.1% | 29.4% | 0.63 | −56.5% | +234% | 0.39 | — | |
| 91 | Whole market | +4.0% | 26.6% | 0.28 | −49.0% | +282% | 0.43 | — | |
| 92 | Whole market | +18.7% | 22.0% | 0.90 | −56.1% | +98.2% | 0.01 | — | |
| 93 | Whole market | +13.5% | 29.3% | 0.58 | −49.6% | +446% | 0.41 | — | |
| 94 | Whole market | +15.7% | 20.4% | 0.82 | −42.6% | +248% | 0.22 | — | |
| 95 | Whole market | +9.9% | 33.7% | 0.45 | −33.4% | +424% | 0.28 | — | |
| 96 | Whole market | +22.6% | 29.1% | 0.85 | −41.6% | +521% | 0.16 | — | |
| 97 | Whole market | +17.8% | 21.4% | 0.88 | −53.7% | +140% | 0.21 | — | |
| 98 | Whole market | +20.4% | 32.1% | 0.74 | −44.5% | +657% | 0.37 | — | |
| 99 | Whole market | +22.7% | 24.4% | 0.97 | −50.5% | +341% | 0.35 | — | |
| 100 | Whole market | +19.2% | 21.6% | 0.93 | −47.3% | +395% | 0.46 | — |
TGT against its popular alternatives
The investments people most often weigh against TGT, compared period by period and year by year.
How do TGT's risk and return compare with its alternatives?
This map plots each investment's annual return over the past 5 years against its volatility, the size of its typical price swings. Investments toward the upper left earned more for a smoother ride, and those toward the lower right earned less for a rougher one. The dashed lines cross at TGT, which divides the map into what did better or worse on each measure.
- Eight of the 19 popular alternatives, led by WMT, TJX and PSMT, were both more rewarding and calmer than TGT over the past 5 years, earning a higher annual return with lower volatility.
- Over the past 5 years, TGT returned -6.5% a year, less than the S&P 500's 12.7%, with higher volatility (36.1% against 17.1%).
Green points earned more than TGT with less volatility; red points earned less with more. Hover over a point for its figures. Total returns with dividends reinvested, annualized.
All figures
| Investment | Annual return | Volatility |
|---|---|---|
| SFM Sprouts Farmers Market, Inc. | +23.8% | 40.3% |
| WMT Walmart Inc. | +20.8% | 22.6% |
| TJX The TJX Companies, Inc. | +19.9% | 22.3% |
| PSMT PriceSmart, Inc. | +18.6% | 28.2% |
| ROST Ross Stores, Inc. | +18.1% | 29.5% |
| COST Costco Wholesale Corporation | +17.4% | 22.9% |
| SPY S&P 500State Street SPDR S&P 500 ETF | +12.7% | 17.1% |
| KR The Kroger Co. | +12.3% | 27.3% |
| BJ BJ's Wholesale Club Holdings, Inc. | +11.9% | 32.5% |
| AMZN Amazon.com, Inc. | +9.0% | 36.6% |
| OLLI Ollie's Bargain Outlet Holdings, Inc. | +6.8% | 44.4% |
| DLTR Dollar Tree, Inc. | +4.3% | 40.1% |
| FIVE Five Below, Inc. | +3.6% | 47.7% |
| M Macy's, Inc. | +1.5% | 52.4% |
| BBY Best Buy Co., Inc. | +0.7% | 38.1% |
| HD The Home Depot, Inc. | 0.0% | 24.7% |
| BURL Burlington Stores, Inc. | −1.3% | 44.4% |
| TGT This pageTarget Corporation | −6.5% | 36.1% |
| DG Dollar General Corporation | −7.4% | 37.0% |
| UPS United Parcel Service, Inc. | −8.6% | 28.9% |
| KSS Kohl's Corporation | −8.8% | 70.0% |
Has TGT consistently beaten its popular alternatives?
This section compares TGT with the investments people most often weigh against it, checking each one over eight periods from one month to ten years. Counting how often an alternative earned more than TGT helps separate lasting outperformance from a single strong stretch.
- None of the 19 popular alternatives outperformed TGT in at least 3 of 5 short-term and 2 of 3 long-term timeframes. The closest was COST.
- WMT, TJX and COST earned more for the risk they took than TGT (a higher Sharpe ratio) and fell less in their worst decline of the past 10 years.
- AMZN outperformed TGT over all three long-term periods but in only one of the five short-term ones, so TGT has had the better of it lately.
A green cell means the alternative earned more than TGT over that period. "Qualified" marks those that did so in at least 3 of 5 short-term periods and 2 of 3 long-term periods.
| Investment | Periods outperformed | Short term | Long term | Risk · 5 years | Fund | ||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 1M | 3M | 6M | YTD | 1Y | 3Y | 5Y | 10Y | Volatilitylower is calmer | Sharpehigher is better | Worst declinepast 10 years | Expense | Assets | Overlapsame sectors | ||
| TGT Target Corporation (this page) | — | −2.4% | +11.2% | +20.3% | +57.4% | +75.1% | +58.0% | −28.5% | +207% | 36.1% | 0.00 | −64.4% | — | $70B | — |
| COST Discount StoresCostco Wholesale Corporation | 1/5 short3/3 long | +10.7% | +6.5% | 0.0% | +16.9% | +6.9% | +87.2% | +123% | +685% | 22.9% | 0.82 | −31.4% | — | $441B | — |
| AMZN Specialty RetailAmazon.com, Inc. | 1/5 short3/3 long | +1.6% | +5.1% | +5.8% | +16.0% | +21.3% | +110% | +53.8% | +548% | 36.6% | 0.42 | −56.1% | — | $2.8T | — |
| WMT Discount StoresWalmart Inc. | 1/5 short3/3 long | +9.7% | +5.3% | −7.5% | +5.2% | +11.0% | +130% | +158% | +508% | 22.6% | 0.96 | −25.7% | — | $938B | — |
| TJX Apparel - RetailThe TJX Companies, Inc. | 1/5 short3/3 long | +12.3% | −5.3% | −7.3% | −3.8% | +3.8% | +71.6% | +147% | +361% | 22.3% | 0.93 | −42.5% | — | $162B | — |
| ROST Apparel - RetailRoss Stores, Inc. | 1/5 short3/3 long | +2.6% | +0.8% | +4.3% | +30.6% | +51.9% | +111% | +129% | +312% | 29.5% | 0.71 | −51.4% | — | $76B | — |
| BURL Apparel - RetailBurlington Stores, Inc. | 1/5 short3/3 long | +2.8% | −26.5% | −25.6% | −13.2% | −3.1% | +112% | −6.2% | +240% | 44.4% | 0.19 | −68.9% | — | $16B | — |
| BBY Specialty RetailBest Buy Co., Inc. | 2/5 short2/3 long | +0.7% | +11.4% | +43.6% | +41.1% | +22.1% | +58.2% | +3.5% | +242% | 38.1% | 0.21 | −52.6% | — | $20B | — |
| OLLI Discount StoresOllie's Bargain Outlet Holdings, Inc. | 2/5 short2/3 long | +16.3% | +37.4% | −1.1% | −16.8% | −23.3% | +23.8% | +38.9% | +238% | 44.4% | 0.37 | −66.2% | — | $5.5B | — |
| HD Home ImprovementThe Home Depot, Inc. | 1/5 short2/3 long | +6.0% | −4.7% | −8.9% | −6.9% | −16.7% | +18.8% | −0.2% | +217% | 24.7% | 0.12 | −38.0% | — | $314B | — |
| PSMT Discount StoresPriceSmart, Inc. | 1/5 short2/3 long | +1.6% | −3.6% | +9.3% | +41.7% | +43.2% | +153% | +135% | +124% | 28.2% | 0.75 | −53.2% | — | $5.3B | — |
| M Department StoresMacy's, Inc. | 1/5 short2/3 long | +5.5% | +1.3% | +19.3% | +5.7% | +34.8% | +131% | +7.7% | +0.7% | 52.4% | 0.29 | −87.8% | — | $6.1B | — |
| FIVE Specialty RetailFive Below, Inc. | 0/5 short2/3 long | −5.2% | +9.6% | −9.7% | +15.7% | +43.3% | +27.2% | +19.6% | +493% | 47.7% | 0.32 | −76.4% | — | $12B | — |
| KR Grocery StoresThe Kroger Co. | 1/5 short1/3 long | +5.5% | +8.7% | −6.1% | +1.8% | −6.9% | +52.6% | +78.5% | +151% | 27.3% | 0.56 | −43.8% | — | $37B | — |
| DLTR Discount StoresDollar Tree, Inc. | 1/5 short1/3 long | +11.2% | −1.1% | +16.5% | −2.1% | +26.2% | +13.1% | +23.3% | +64.7% | 40.1% | 0.31 | −64.8% | — | $23B | — |
| BJ Discount StoresBJ's Wholesale Club Holdings, Inc. | 1/5 short1/3 long | +10.9% | +9.0% | +9.4% | +11.3% | +9.0% | +47.7% | +75.3% | — | 32.5% | 0.51 | −38.8% | — | $13B | — |
| SFM Grocery StoresSprouts Farmers Market, Inc. | 0/5 short1/3 long | −5.7% | −13.3% | −13.0% | −19.7% | −41.4% | +52.7% | +191% | +202% | 40.3% | 0.74 | −65.2% | — | $6.0B | — |
| KSS Department StoresKohl's Corporation | 3/5 short0/3 long | +24.7% | +24.6% | +51.0% | +4.4% | +38.6% | +23.2% | −36.7% | −20.0% | 70.0% | 0.21 | −89.2% | — | $2.5B | — |
| DG Discount StoresDollar General Corporation | 1/5 short0/3 long | +10.6% | +8.1% | +7.2% | 0.0% | +28.5% | +24.2% | −32.0% | +127% | 37.0% | -0.01 | −72.6% | — | $30B | — |
| UPS Integrated Freight & LogisticsUnited Parcel Service, Inc. | 1/5 short0/3 long | +4.0% | −11.5% | −5.0% | +2.2% | +20.8% | −23.0% | −36.1% | +35.4% | 28.9% | -0.17 | −57.9% | — | $74B | — |
How did TGT do year by year?
This table shows each investment's total return in every full calendar year since 1997, along with where TGT ranked among its popular alternatives each year. Annual results reveal how consistently each one kept pace with TGT and how far its good and bad years diverged, detail that multiyear averages tend to smooth over.
- TGT finished ahead of the S&P 500 in 16 of its 29 full calendar years, and behind it in each of the last four.
- Among its popular alternatives, BJ came out ahead of TGT most often, in six of the seven years both traded.
- Ranked against its popular alternatives each year, TGT finished in the top quarter in four of 29 years and in the bottom quarter in six. In 2025, it ranked 19 of 20.
Newest year first. Green marks a year in which the fund came out ahead of TGT; gray means the two finished within a fraction of a point. The rank row places TGT among the alternatives that traded the full year; dark green is the top quarter and red the bottom quarter.
| Investment | Years ahead of TGT | 2025 | 2024 | 2023 | 2022 | 2021 | 2020 | 2019 | 2018 | 2017 | 2016 | 2015 | 2014 | 2013 | 2012 | 2011 | 2010 | 2009 | 2008 | 2007 | 2006 | 2005 | 2004 | 2003 | 2002 | 2001 | 2000 | 1999 | 1998 | 1997 |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| TGT This pageTarget Corporation | — | −24.5% | −2.3% | −1.4% | −34.2% | +32.9% | +40.5% | +100% | +4.7% | −5.8% | +2.7% | −1.6% | +23.8% | +9.5% | +18.2% | −13.0% | +26.3% | +42.4% | −30.0% | −11.6% | +4.7% | +6.6% | +36.1% | +29.0% | −26.5% | +28.0% | −11.5% | +36.2% | +62.2% | +74.2% |
| Rank among alternatives | Top quarter in 4 of 29 | 19 of 20 | 14 of 20 | 17 of 20 | 18 of 20 | 7 of 20 | 4 of 20 | 1 of 20 | 11 of 19 | 17 of 19 | 14 of 19 | 9 of 18 | 7 of 18 | 16 of 16 | 6 of 15 | 14 of 15 | 8 of 15 | 7 of 14 | 11 of 14 | 9 of 14 | 9 of 14 | 6 of 14 | 1 of 14 | 6 of 14 | 9 of 14 | 4 of 14 | 5 of 14 | 6 of 13 | 8 of 13 | 5 of 11 |
| SPY S&P 500State Street SPDR S&P 500 ETF | 13 of 29 | +17.7% | +24.9% | +26.2% | −18.2% | +28.7% | +18.3% | +31.2% | −4.6% | +21.7% | +12.0% | +1.2% | +13.5% | +32.3% | +16.0% | +1.9% | +15.1% | +26.4% | −36.8% | +5.1% | +15.9% | +4.8% | +10.7% | +28.2% | −21.6% | −11.7% | −9.8% | +20.4% | +28.7% | +33.5% |
| COST Costco Wholesale Corporation | 16 of 29 | −5.4% | +39.6% | +49.0% | −19.1% | +51.8% | +32.7% | +45.7% | +10.6% | +22.4% | +0.3% | +18.9% | +20.5% | +21.9% | +28.4% | +16.7% | +23.7% | +14.3% | −24.0% | +33.2% | +7.9% | +3.2% | +31.1% | +32.5% | −36.8% | +11.1% | −12.5% | +26.4% | +61.8% | +77.7% |
| AMZN Amazon.com, Inc. | 18 of 28 | +5.2% | +44.4% | +80.9% | −49.6% | +2.4% | +76.3% | +23.0% | +28.4% | +56.0% | +10.9% | +118% | −22.2% | +59.0% | +45.0% | −3.9% | +33.7% | +163% | −44.7% | +135% | −16.5% | +6.8% | −16.0% | +178% | +74.6% | −30.5% | −79.6% | +42.2% | +968% | — |
| WMT Walmart Inc. | 13 of 29 | +24.5% | +74.0% | +12.9% | −0.5% | +1.9% | +23.4% | +30.1% | −3.4% | +46.6% | +16.1% | −26.6% | +11.8% | +18.2% | +17.1% | +13.8% | +3.1% | −2.5% | +20.0% | +4.9% | +0.2% | −10.2% | +0.6% | +5.6% | −11.8% | +8.9% | −22.7% | +70.5% | +107% | +74.6% |
| TJX The TJX Companies, Inc. | 19 of 29 | +28.7% | +30.6% | +19.7% | +6.7% | +12.8% | +12.3% | +38.8% | +18.9% | +3.5% | +7.4% | +4.6% | +8.8% | +51.7% | +33.0% | +47.6% | +22.9% | +81.0% | −27.4% | +1.8% | +24.0% | −6.8% | +15.0% | +13.8% | −1.6% | +44.3% | +37.1% | −29.5% | +70.3% | +44.9% |
| ROST Ross Stores, Inc. | 16 of 29 | +20.4% | +10.4% | +20.6% | +2.9% | −6.0% | +5.8% | +41.3% | +4.8% | +23.5% | +23.0% | +15.3% | +27.0% | +39.9% | +14.9% | +52.0% | +49.7% | +45.3% | +17.8% | −12.0% | +2.4% | +0.9% | +9.4% | +25.5% | +32.9% | +91.0% | −5.7% | −8.3% | +9.7% | +47.9% |
| BURL Burlington Stores, Inc. | 7 of 12 | +1.3% | +46.6% | −4.1% | −30.4% | +11.5% | +14.7% | +40.2% | +32.2% | +45.2% | +97.5% | −9.2% | +47.7% | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — |
| BBY Best Buy Co., Inc. | 15 of 29 | −17.8% | +14.4% | +2.5% | −17.5% | +4.4% | +16.7% | +70.5% | −20.6% | +64.5% | +46.5% | −18.8% | +0.1% | +244% | −47.3% | −30.3% | −11.8% | +43.2% | −45.9% | +7.8% | +13.9% | +10.8% | +14.6% | +117% | −51.3% | +152% | −41.2% | +63.7% | +233% | +247% |
| OLLI Ollie's Bargain Outlet Holdings, Inc. | 7 of 10 | −0.1% | +44.6% | +62.0% | −8.5% | −37.4% | +25.2% | −1.8% | +24.9% | +87.2% | +67.3% | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — |
| HD The Home Depot, Inc. | 17 of 29 | −9.3% | +15.0% | +12.8% | −22.0% | +59.5% | +24.5% | +30.6% | −7.3% | +43.8% | +3.5% | +28.5% | +30.3% | +35.9% | +50.3% | +23.5% | +25.1% | +30.5% | −11.4% | −31.1% | +1.0% | −4.3% | +21.4% | +49.1% | −52.6% | +12.1% | −33.3% | +69.1% | +109% | +76.9% |
| PSMT PriceSmart, Inc. | 12 of 28 | +34.8% | +25.0% | +26.2% | −15.8% | −19.1% | +29.6% | +21.6% | −30.8% | +3.5% | +1.5% | −8.3% | −20.4% | +50.6% | +12.0% | +85.5% | +90.2% | +1.8% | −29.9% | +69.4% | +114% | +10.5% | +20.9% | −72.7% | −34.6% | +6.5% | −16.1% | +124% | +2.2% | — |
| M Macy's, Inc. | 15 of 29 | +36.4% | −12.4% | +1.6% | −18.7% | +136% | −31.1% | −38.2% | +23.6% | −25.3% | +6.5% | −45.4% | +25.6% | +39.6% | +23.8% | +28.8% | +52.4% | +64.5% | −58.7% | −31.1% | +16.6% | +16.1% | +23.9% | +65.3% | −29.7% | +16.8% | −30.8% | +16.1% | +1.2% | +26.2% |
| FIVE Five Below, Inc. | 7 of 13 | +79.5% | −50.8% | +20.5% | −14.5% | +18.2% | +36.9% | +25.0% | +54.3% | +66.0% | +24.5% | −21.4% | −5.5% | +34.8% | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — |
| KR The Kroger Co. | 15 of 29 | +4.2% | +36.9% | +5.0% | +0.4% | +45.4% | +11.9% | +7.9% | +2.1% | −19.0% | −16.4% | +31.8% | +64.8% | +54.5% | +9.6% | +10.5% | +10.7% | −20.9% | 0.0% | +17.0% | +23.4% | +7.6% | −5.3% | +20.0% | −26.1% | −22.8% | +43.4% | −37.6% | +64.7% | +58.1% |
| DLTR Dollar Tree, Inc. | 12 of 29 | +64.1% | −47.2% | +0.4% | +0.7% | +30.1% | +14.9% | +4.1% | −15.8% | +39.0% | −0.1% | +9.7% | +24.7% | +39.1% | −2.4% | +48.2% | +74.2% | +15.8% | +60.9% | −13.9% | +25.7% | −16.8% | −4.3% | +22.3% | −20.5% | +26.1% | −24.1% | +10.8% | +58.4% | +62.2% |
| BJ BJ's Wholesale Club Holdings, Inc. | 6 of 7 | +0.8% | +34.0% | +0.8% | −1.2% | +79.6% | +63.9% | +2.6% | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — |
| SFM Sprouts Farmers Market, Inc. | 5 of 12 | −37.3% | +164% | +48.6% | +9.1% | +47.7% | +3.9% | −17.7% | −3.5% | +28.7% | −28.8% | −21.8% | −11.6% | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — |
| KSS Kohl's Corporation | 13 of 29 | +51.5% | −45.8% | +23.7% | −46.0% | +23.6% | −17.2% | −19.2% | +26.7% | +12.6% | +8.3% | −19.5% | +10.6% | +35.7% | −10.5% | −7.4% | +0.8% | +49.0% | −21.0% | −33.1% | +40.8% | −1.2% | +9.4% | −19.7% | −20.5% | +15.5% | +69.0% | +17.5% | +80.4% | +73.4% |
| DG Dollar General Corporation | 9 of 16 | +79.6% | −43.1% | −44.1% | +5.6% | +13.0% | +35.9% | +45.7% | +17.6% | +26.9% | +4.3% | +2.9% | +17.2% | +36.8% | +7.1% | +34.2% | +36.7% | — | — | — | — | — | — | — | — | — | — | — | — | — |
| UPS United Parcel Service, Inc. | 11 of 26 | −15.9% | −15.9% | −6.0% | −16.2% | +30.0% | +48.6% | +24.2% | −15.5% | +7.1% | +22.7% | −10.9% | +8.7% | +46.5% | +3.9% | +3.8% | +30.3% | +7.8% | −19.8% | −3.5% | +1.8% | −10.5% | +16.4% | +19.9% | +17.3% | −6.0% | −13.8% | — | — | — |
Risk and diversification
How TGT has fallen, how it held up in crashes beside the S&P 500 and its popular alternatives, and what moves independently of it.
What were TGT's worst declines?
A drawdown is the decline from a peak to the lowest point before a new high. This section presents TGT's five deepest drawdowns since it began trading in 1986, alongside the S&P 500's return over the same dates, and how long each took to recover. Together, these figures show how much an investor could have lost and how long it took to get back to even.
- In all four of TGT's worst declines, the S&P 500 held up better over the same dates.
- Not every decline was the market's doing: TGT fell 64.4% from November 2021 to November 2025, while the S&P 500 rose 47.1%.
- The slowest recovery came after TGT fell 63.0% from July 2007 to March 2009; it did not regain that peak until August 2012, three years later.
Green means TGT fell less than the S&P 500 over the same dates. Based on daily closing prices with dividends reinvested.
| During | TGT fell | S&P 500, same dates | Peak | Low | Time to the low | Back at the peak | Time to recover |
|---|---|---|---|---|---|---|---|
| 2022 bear market | −64.4% | +47.1% | Nov 2021 | Nov 2025 | 4 years | Not yet | — |
| 2008 financial crisis | −63.0% | −54.5% | Jul 2007 | Mar 2009 | 20 months | Aug 2012 | 3.4 years |
| No named crash | −57.0% | — | Oct 1987 | Dec 1987 | 2 months | Jul 1989 | 19 months |
| Dot-com bust | −42.6% | −28.1% | Feb 2002 | Oct 2002 | 8 months | Mar 2004 | 17 months |
| Dot-com bust | −40.8% | −10.0% | Mar 2000 | Oct 2000 | 7 months | Feb 2001 | 4 months |
How did TGT do in stock market crashes?
This section measures how far TGT, the S&P 500 and each alternative fell from peak to trough during every major market crash since 2000. A smaller decline means an investment held up better, and comparing results across crashes shows whether that resilience was consistent or a one-off.
- Among its popular alternatives, DG held up best, falling less than TGT in five of the eight crashes they both traded through.
- TGT fell less than the S&P 500 in four of the ten crashes it has traded through. The clearest case was the Covid crash, when TGT fell 21.7% and the S&P 500 fell 33.7%.
Newest crash first. Each figure is the fund's deepest fall within the crash window; green means a smaller fall than TGT.
| Investment | Held up better | 2023 regional bank crisisMar 2023 | 2022 bear marketJan 2022 | Covid crashFeb 2020 | Late-2018 sell-offSep 2018 | February 2018 volatility shockFeb 2018 | 2015 China and oil sell-offAug 2015 | 2011 euro debt crisisJul 2011 | 2010 flash crashMay 2010 | 2008 financial crisisOct 2007 | Dot-com bustMar 2000 |
|---|---|---|---|---|---|---|---|---|---|---|---|
| TGT This pageTarget Corporation | — | −3.4% | −43.9% | −21.7% | −30.3% | −3.0% | −15.8% | −10.4% | −1.3% | −60.6% | −42.6% |
| SPY S&P 500State Street SPDR S&P 500 ETF | 4 of 10 | −3.4% | −24.5% | −33.7% | −19.3% | −6.5% | −12.8% | −17.9% | −1.5% | −55.2% | −47.5% |
| COST Costco Wholesale Corporation | 5 of 10 | −3.1% | −31.4% | −13.7% | −20.8% | −6.5% | −15.2% | −13.5% | −1.2% | −48.0% | −50.1% |
| AMZN Amazon.com, Inc. | 1 of 10 | −3.4% | −39.6% | −22.7% | −33.2% | −7.1% | −30.6% | −20.7% | −2.9% | −65.3% | −91.8% |
| WMT Walmart Inc. | 6 of 10 | −0.8% | −25.7% | −13.1% | −18.3% | −4.9% | −22.3% | −10.5% | −1.5% | −26.2% | −31.8% |
| TJX The TJX Companies, Inc. | 5 of 10 | −4.7% | −27.7% | −42.5% | −25.6% | −5.3% | −16.1% | −9.7% | −2.1% | −49.9% | −32.6% |
| ROST Ross Stores, Inc. | 3 of 10 | −4.9% | −37.5% | −51.4% | −26.0% | −5.1% | −20.5% | −12.4% | −2.6% | −46.5% | −45.8% |
| BURL Burlington Stores, Inc. | 1 of 6 | −4.8% | −61.5% | −51.4% | −15.6% | −3.7% | −26.8% | — | — | — | — |
| BBY Best Buy Co., Inc. | 1 of 10 | −6.6% | −40.7% | −44.3% | −39.7% | −4.5% | −33.1% | −25.2% | −1.1% | −66.9% | −74.1% |
| OLLI Ollie's Bargain Outlet Holdings, Inc. | 1 of 6 | −6.2% | −27.7% | −40.0% | −36.1% | −3.9% | −23.3% | — | — | — | — |
| HD The Home Depot, Inc. | 4 of 10 | −1.8% | −34.2% | −38.0% | −25.1% | −6.6% | −16.9% | −22.2% | −1.6% | −44.3% | −64.9% |
| PSMT PriceSmart, Inc. | 2 of 10 | −2.6% | −34.1% | −29.7% | −34.1% | −4.4% | −27.9% | −22.1% | −2.6% | −66.5% | −60.0% |
| M Macy's, Inc. | 1 of 10 | −11.4% | −44.6% | −69.9% | −24.6% | −5.7% | −48.1% | −24.4% | −2.2% | −83.2% | −46.4% |
| FIVE Five Below, Inc. | 1 of 6 | −2.5% | −44.6% | −55.8% | −31.1% | −2.7% | −28.9% | — | — | — | — |
| KR The Kroger Co. | 6 of 10 | −1.3% | −29.6% | −13.0% | −14.9% | −6.0% | −14.3% | −13.7% | −2.2% | −35.3% | −58.3% |
| DLTR Dollar Tree, Inc. | 4 of 10 | −1.5% | −26.5% | −30.2% | −7.2% | −6.7% | −24.1% | −11.3% | −1.9% | −49.1% | −67.1% |
| BJ BJ's Wholesale Club Holdings, Inc. | 2 of 4 | −3.3% | −25.4% | −20.3% | −32.0% | — | — | — | — | — | — |
| SFM Sprouts Farmers Market, Inc. | 3 of 6 | −2.2% | −33.9% | −26.0% | −20.7% | −3.9% | −19.0% | — | — | — | — |
| KSS Kohl's Corporation | 3 of 10 | −15.6% | −59.0% | −69.7% | −26.8% | −4.9% | −34.4% | −24.9% | −1.7% | −59.1% | −39.7% |
| DG Dollar General Corporation | 5 of 8 | −0.7% | −27.6% | −18.4% | −15.9% | −4.4% | −25.2% | −8.4% | −2.6% | — | — |
| UPS United Parcel Service, Inc. | 6 of 10 | −1.5% | −29.8% | −18.5% | −23.7% | −8.7% | −16.4% | −16.4% | −1.6% | −47.9% | −26.5% |
How closely does TGT move with the S&P 500?
Upside capture measures how much of the S&P 500's gains an investment kept in the months the market rose, and downside capture how much of its losses it took in the months the market fell. An investment that captures more of the gains than the losses has compounded ahead of the market over time. This section compares TGT with its popular alternatives on both measures, and on beta (how strongly each has moved with the market), over the past 10 years.
- Nine of the 18 popular alternatives had a higher capture ratio (upside capture divided by downside capture) than TGT's 0.95, led by WMT, SFM and COST.
- WMT took just 36% of the S&P 500's losses, against 87% for TGT, while still keeping 74% of its gains.
- Over the past 10 years, TGT captured 83% of the S&P 500's gains in rising months and 87% of its losses in falling months, with a beta of 1.00. Its share of the market's losses was slightly larger than its share of the gains.
Monthly total returns over the past 10 years, measured against SPY. 100% capture or a beta of 1.00 means moving in line with the S&P 500. Green marks a better figure than TGT's: more upside, less downside or a higher capture ratio. Sorted by capture ratio.
| Investment | Upside capture | Downside capture | Capture ratio | Beta |
|---|---|---|---|---|
| TGT This pageTarget Corporation | 83% | 87% | 0.95 | 1.00 |
| WMT Walmart Inc. | 74% | 36% | 2.08 | 0.53 |
| SFM Sprouts Farmers Market, Inc. | 54% | 27% | 1.97 | 0.47 |
| COST Costco Wholesale Corporation | 93% | 50% | 1.85 | 0.77 |
| KR The Kroger Co. | 49% | 36% | 1.34 | 0.40 |
| TJX The TJX Companies, Inc. | 81% | 65% | 1.25 | 0.78 |
| FIVE Five Below, Inc. | 111% | 102% | 1.09 | 1.13 |
| ROST Ross Stores, Inc. | 93% | 89% | 1.05 | 0.93 |
| DG Dollar General Corporation | 46% | 46% | 1.00 | 0.37 |
| AMZN Amazon.com, Inc. | 134% | 139% | 0.96 | 1.31 |
| OLLI Ollie's Bargain Outlet Holdings, Inc. | 92% | 100% | 0.92 | 0.83 |
| PSMT PriceSmart, Inc. | 68% | 79% | 0.86 | 0.80 |
| BURL Burlington Stores, Inc. | 103% | 121% | 0.85 | 1.22 |
| HD The Home Depot, Inc. | 96% | 117% | 0.81 | 1.00 |
| BBY Best Buy Co., Inc. | 127% | 164% | 0.77 | 1.40 |
| DLTR Dollar Tree, Inc. | 52% | 79% | 0.66 | 0.75 |
| UPS United Parcel Service, Inc. | 85% | 149% | 0.57 | 1.08 |
| M Macy's, Inc. | 93% | 183% | 0.51 | 1.75 |
| KSS Kohl's Corporation | 109% | 234% | 0.47 | 1.76 |
What diversifies TGT?
Correlation measures how closely two investments move together, on a scale from 1 (in lockstep) through 0 (unrelated) to -1 (in opposite directions). This section lists large ETFs and stocks whose returns have had a low correlation with TGT's. Because such investments tend not to fall at the same time, pairing TGT with them can reduce a portfolio's overall swings.
- Moving a fifth of the money in TGT into MCK would have cut the portfolio's volatility by 20% over the past 5 years and raised its annual return (-4.3% for TGT alone, +4.0% for the mix).
- MCK made money in eight of the 11 calendar years in which TGT lost money.
- Among large ETFs, LVHI, DXJ and EMLP have moved largely independently of TGT over the past 5 years, with correlations of 0.46 or lower, and each still earned a positive 5-year return.
Only ETFs with at least $1.0B in assets and stocks worth at least $10B, with a correlation below 0.5 over the past 5 years and a positive return, are included, ranked by Sharpe ratio; funds that hold the same thing are shown once. The year columns are the years in which TGT lost money. The last two columns show a portfolio that is 80% TGT and 20% the other investment, rebalanced monthly.
ETFs
| Investment | Correlation | 5Y return | Sharpe | 2025 | 2024 | 2023 | 2022 | 2017 | 2015 | 2011 | 2008 | 2007 | 2002 | 2000 | 80/20 mix volatility | 80/20 mix annual return |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| TGT Target Corporation (this page) | 1.00 | −28.5% | 0.00 | −24.5% | −2.3% | −1.4% | −34.2% | −5.8% | −1.6% | −13.0% | −30.0% | −11.6% | −26.5% | −11.5% | 31.8% | −4.3% |
| LVHI InternationalFranklin International Low Volatility High Dividend Index ETF | 0.46 | +119% | 1.48 | +27.1% | +15.9% | +17.4% | +3.8% | +10.0% | — | — | — | — | — | — | 26.4% | +0.3% |
| DXJ InternationalWisdomTree Japan Hedged Equity Fund | 0.29 | +225% | 1.34 | +32.8% | +29.8% | +42.0% | +6.0% | +22.8% | +7.7% | −16.1% | −20.8% | −7.4% | — | — | 26.3% | +2.1% |
| EMLP Broad MarketFirst Trust North American Energy Infrastructure Fund | 0.34 | +101% | 1.04 | +9.7% | +33.4% | +8.0% | +10.4% | +1.1% | −25.3% | — | — | — | — | — | 26.6% | +0.1% |
| HDV Dividend & IncomeiShares Core High Dividend ETF | 0.36 | +83.3% | 1.00 | +11.9% | +14.1% | +1.8% | +7.1% | +13.5% | −0.3% | — | — | — | — | — | 26.6% | −0.5% |
| SMH TechnologyVanEck Semiconductor ETF | 0.30 | +323% | 0.97 | +49.2% | +39.1% | +73.4% | −33.5% | +38.5% | −0.3% | +6.8% | −44.7% | +6.0% | −47.0% | — | 28.3% | +4.3% |
| GLD CommoditiesSPDR Gold Shares | 0.13 | +126% | 0.96 | +63.7% | +26.7% | +12.7% | −0.8% | +12.8% | −10.7% | +9.6% | +4.9% | +30.4% | — | — | 26.1% | +0.8% |
| SPMO Broad MarketInvesco S&P 500 Momentum ETF | 0.34 | +136% | 0.93 | +26.6% | +45.8% | +17.6% | −10.4% | +27.8% | — | — | — | — | — | — | 27.1% | +1.2% |
| XLE EnergyState Street Energy Select Sector SPDR ETF | 0.27 | +177% | 0.93 | +7.9% | +5.6% | −0.6% | +64.4% | −0.9% | −21.5% | +2.8% | −39.0% | +36.8% | −14.8% | +24.4% | 27.3% | +1.7% |
Stocks
| Investment | Correlation | 5Y return | Sharpe | 2025 | 2024 | 2023 | 2022 | 2017 | 2015 | 2011 | 2008 | 2007 | 2002 | 2000 | 80/20 mix volatility | 80/20 mix annual return |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| TGT Target Corporation (this page) | 1.00 | −28.5% | 0.00 | −24.5% | −2.3% | −1.4% | −34.2% | −5.8% | −1.6% | −13.0% | −30.0% | −11.6% | −26.5% | −11.5% | 31.8% | −4.3% |
| CAH Medical - DistributionCardinal Health, Inc. | 0.19 | +479% | 1.55 | +76.3% | +19.0% | +34.1% | +54.1% | −12.7% | +12.6% | +8.1% | −39.6% | −9.8% | −8.3% | +108% | 27.0% | +4.1% |
| CLS Hardware, Equipment & PartsCelestica Inc. | 0.19 | +3,143% | 1.47 | +220% | +215% | +160% | +1.3% | −11.6% | −6.0% | −24.4% | −20.5% | −25.7% | −65.1% | −2.3% | 30.0% | +15.4% |
| FIX Engineering & ConstructionComfort Systems USA, Inc. | 0.32 | +1,636% | 1.46 | +121% | +107% | +79.6% | +17.0% | +32.1% | +67.7% | −17.0% | −15.2% | +2.1% | −9.4% | −71.1% | 29.5% | +11.6% |
| MCK Medical - DistributionMcKesson Corporation | -0.11 | +413% | 1.44 | +44.5% | +23.7% | +24.1% | +51.8% | +12.0% | −4.5% | +11.8% | −40.4% | +29.7% | −27.2% | +61.2% | 25.4% | +4.0% |
| MPC Oil & Gas Refining & MarketingMarathon Petroleum Corporation | 0.30 | +690% | 1.41 | +19.2% | −4.0% | +30.4% | +86.6% | +34.8% | +17.4% | — | — | — | — | — | 28.1% | +5.8% |
Common questions
What was TGT's worst drawdown?
TGT's deepest decline since it began trading in 1986 was 64.4%, from November 2021 to November 2025. It has not yet climbed back to that peak.
What were TGT's best and worst years?
Over 29 full calendar years, TGT's best year was 2019, when it returned 100%. Its worst was 2022, with a return of -34.2%.
Is there a better investment than TGT?
Among TGT's popular alternatives, WMT, COST and TJX earned more than TGT with less volatility over the past 5 years. WMT returned 20.8% a year at 22.6% volatility, against a loss of 6.5% a year at 36.1%. Looking beyond its popular alternatives, KO (food & beverages) and KDP (food & beverages) earned more than TGT with less volatility over the past 5 years. KO returned 14.7% a year at 16.8% volatility, against a loss of 6.5% a year at 36.1%.
Is TGT more volatile than the S&P 500?
Yes. TGT's volatility over the past 5 years was 36.1%, 2.1 times the S&P 500's 17.1%. Volatility measures how widely returns swing around their average: in roughly two years out of three, TGT's return lands within 36.1% of its average, either way. The higher it is, the rougher the ride and the harder it is to hold through a slump.
What is TGT's Sharpe ratio?
TGT's Sharpe ratio over the past 5 years was -0.00, against 0.79 for the S&P 500, so TGT earned less for each unit of risk than an index fund did. The Sharpe ratio is the return earned above cash for each unit of volatility: two investments with the same return are not equal if one got there with far bigger swings.
How correlated is TGT with the S&P 500?
Over the past 5 years, TGT's monthly returns had a correlation of 0.49 with the S&P 500. Correlation runs from 1 (moving in lockstep) through 0 (unrelated) to −1 (moving in opposite directions). They often move together: some diversification next to an index fund, but not a cushion. In the table, the correlation column measures each option against TGT instead: the lower it is, the more that option would diversify a TGT holding.
What are the best alternatives to TGT?
None of the 19 popular alternatives we compared outperformed TGT in at least 3 of 5 short-term and 2 of 3 long-term timeframes, which says more about TGT's strength than about its alternatives.
Did TGT outperform the S&P 500?
TGT finished ahead of the S&P 500 (SPY) in 16 of 29 full calendar years. In 2025, it returned -24.5%, against +17.7% for the index.
How did TGT do in stock market crashes?
TGT fell less than the S&P 500 (SPY) in four of the ten major crashes it has traded through, and further in four. The clearest case was the Covid crash, when TGT fell 21.7% and the S&P 500 fell 33.7%.
What diversifies TGT?
These had a low correlation with TGT over the past 5 years and still earned a positive 5-year return: among large ETFs, LVHI (correlation 0.46), DXJ (correlation 0.29) and EMLP (correlation 0.34); among large stocks, CAH (correlation 0.19), CLS (correlation 0.19) and FIX (correlation 0.32). A correlation near zero means the two have moved largely independently.
How we measure
- Short-term periods are 1M, 3M, 6M, YTD, 1Y; long-term periods are 3Y, 5Y, 10Y. An investment outperformed in a period when its total return, with dividends reinvested, was higher than TGT's. Returns within 0.5 points or 3% of TGT's, whichever is larger, count as a tie.
- "Qualified" means outperforming in at least 3 of 5 short-term periods and 2 of 3 long-term periods. "All-weather" means outperforming in every long-term period and all but one short-term period.
- Popular alternatives are the funds and stocks most often compared with this one. We include only those that trade today, are not leveraged or inverse, and hold at least $200 million.
- Volatility is the annualized standard deviation of daily returns over 5 years, a measure of how much the price typically swings in a year. The Sharpe ratio is the return above cash for each unit of that volatility.
- A decline, or drawdown, runs from a peak to the lowest close before the next high. The worst decline ever uses all the price history we have; comparisons between funds use the past 10 years so that younger funds are judged on the same stretch.
- Sector overlap is the share of assets two funds hold in the same sectors. Correlation and the mixed-portfolio figures use monthly returns.
- Upside and downside capture follow Morningstar's definition: the compound monthly return in the months the S&P 500 rose (or fell), divided by the S&P 500's compound return in those months. Beta measures how strongly monthly returns have moved with the S&P 500. All three use the same window for every investment.
- Figures are computed from daily adjusted prices and update after each trading day. Past performance does not predict future results.
More research
Popular alternatives to TGT
COSTCostco Wholesale
AMZNAmazon.com
WMTWalmart
TJXTJX Companies
ROSTRoss Stores
HDHome Depot
KRKroger
UPSUnited Parcel Service